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Aston Martin underscores its independence with the DB11

Aston Martin's future looked murky under private ownership after it was cast off by Ford in 2007. The British icon had an aging lineup and seemingly little chance to weather the looming economic storm and transform into a modern automaker. Nearly a decade later, Aston has defied doubters and reaffirmed its independence, which was embodied by the 600-horsepower DB11 revealed this week at the Geneva Motor Show. This high-powered sports car is a microcosm of Aston's strategy and capabilities. The 5.2-liter V12 was developed in-house and uses twin turbochargers to outgun the old naturally aspirated 6.0-liter 12-cylinder. The aluminum platform and sleek, contemporary design are all Aston. These are the pillars of its so-called second century plan. "This is not only the most important car that Aston Martin has launched in recent history, but also in its 103-year existence," CEO Andy Palmer said in a statement. "The DB11 rightfully places Aston Martin once again as a leading brand in the luxury automotive market." Aston also knows its limitations under private stewardship, which is why it tapped partner Daimler for the infotainment system. The German giant holds five percent of Aston, which is owned by a Kuwaiti consortium and an Italian equity group. Aston leadership chose the areas that defined the company's future and outsourced the non-essentials. That strategy allowed it to focus on making the DB11 true to the company's heritage. Sure, it faces challenges against stiff competition from high-end sports-car makers, but it's already gaining traction. "[It] will have to prove the company's new platform and powertrain technology while generating solid profits," IHS analyst Tim Urquhart wrote in a research note. "However, the omens for Aston are good, with over 1,000 advanced orders already." Even though Aston has ambitious plans to expand its product portfolio with a crossover and electrified vehicles, the DB11 remains the flagship. In 2007, many would have questioned if this car was even possible. Now the question is: What's next? News & Analysis News: Fiat Chrysler CEO Sergio Marchionne wants to partner with Apple to build its car, according to Bloomberg. Analysis: Sure he does. A lot of carmakers probably do. Sergio isn't shy about partnerships. This is the guy who turned an earnings call into a manifesto on industry consolidation and used a bizarre hugging analogy to illustrate his pursuit of General Motors. In this case, he's right.

Aston Martin Vulcan meets Avro Vulcan [w/video]

The Vulcan represents the very best that Aston Martin can do: a monstrous track car boiled down to its essence. But it's not the only Vulcan ever to roar out of the UK. Aviation enthusiasts will fondly recall the Avro Vulcan, an iconic jet bomber from the 1950s. There's only one such aircraft still capable of soaring through the skies, and now it's been brought together with its earthbound namesake. The Aston Martin Vulcan we already know, though not as well as we might like to. It's a track-bound supercar along the lines of the Ferrari FXX K or McLaren P1 GTR. But instead of a hybrid powertrain mounted amidships, it's got a naturally aspirated 7.0-liter V12 up front and kicking out over 800 horsepower. Unfortunately only 24 of them will be made, so even if you venture down to your local circuit for a track day, you're still not very likely to see one up close. Even rarer, though, is the Avro Vulcan. Part of the Royal Air Force armory from 1956 to 1984, the Vulcan was a giant delta-wing bomber that measured around 100 feet long (depending on the version) with a wingspan just as wide. Of the 136 that were made, only one – Vulcan XH558 – remains in operation, courtesy not of any national military but of the Vulcan To The Sky charitable trust. But it's about to be put to pasture as the centerpiece of the Vulcan Aviation Academy & Heritage Centre at Robin Hood Airport (seriously) near Doncaster in South Yorkshire, England. Before Vulcan XH558 is retired, though, it's set to make one final flight. And in preparation for that historic event, it made a pass by Elvington Airfield for a brief – if distant – encounter with its namesake. The feat was pulled off purely for the photo op, so whether you're more into the car or the plane, you might as well check out the results in the gallery above and the brief video clip below. ASTON MARTIN VULCAN IN TRIBUTE TO ITS V BOMBER NAMESAKE 02 October 2015, Gaydon: As the last remaining airworthy Avro Vulcan prepares for its final flight later this month, the iconic 1950s British V bomber has been united with its modern namesake: the Aston Martin Vulcan. Vulcan XH558 – currently being operated by the charitable trust Vulcan To The Sky – is due to retire from 'active service' in October, going on to form the centrepiece of the educational Vulcan Aviation Academy & Heritage Centre at her home base, Robin Hood Airport near Doncaster.

Looking for a deal? Check out your nearest Acura dealer

For the fourth time in the last year, an Aston Martin out-discounts all other automakers by offering the largest monetary savings off the retail price of an automobile in America. This time, though, the discount isn't on the aging (though still beautiful) Rapide sedan or range-topping DBS Superleggera, it's for the DB11 sports car. For those keeping track, the DB11 also led this discount list back in May of 2020. This time, though, the price is even lower than before. Right now, buyers of the Aston Martin DB11 are seeing discounts of $24,330. That's a 12.1% cut off the car's average retail price of $201,820 and it means buyers are paying an average transaction price of $177,490. Still expensive, but really not bad for a drop-dead gorgeous machine with as much as 630 horsepower. Next in line is a familiar face, the Acura NSX. As impressive as the Japanese hybrid supercar may be, Acura has been running big rebates on the NSX for as long as we've been running these lists. This month, the NSX buyers are seeing discounts of nearly 14% for an average transaction price of $138,648. The third biggest discount this month shows up on the most expensive vehicle on the list. The Rolls-Royce Phantom carries an average sticker price of $537,500. But buyers are getting about 4% off that for an average transaction price of $516,333. It may not be a massive discount when measured by percentage, but when the asking price is so high, even a small discount equals big bucks. Related Video: