2007 Aston Martin V8 Vantage - Black/tan - 17k Miles - Breden Wheels, Bluetooth! on 2040-cars

Auto blog

Aston Martin waxes poetic about the good life with The Art of Vanquish

Aston Martin markets itself as offering the classy alternative to hardcore sports cars. Its vehicles are certainly capable, but they are also sold as offering an extra dose of luxury to go along with their power. The company is leaning hard into that image in a new short film called The Art of Vanquish. Over the grumble of the coupe's V12, the announcer reads a poem about the metaphor of life's journey, and it positions the Vanquish as a symbol of progress. The film is interspersed with shots of luxury goods like thickly upholstered leather chairs and products from sound system maker Bang & Olufsen, men's clothier Hackett London and Swiss watchmaker Jaeger Le Coultre. The production team True Motion Pictures created the short and has also done projects for Audi and Sony, among other companies. Of course, the idea that Aston Martins and other luxury goods are a symbol of life's adventure is a little contrived. It's still just a car after all – albeit an absolutely gorgeous one. Still, the film is an opportunity for a closer look at the Vanquish, and its wonderful growl is featured throughout. Scroll down to watch the video and be swathed in its poetic concept of luxury. Aston Martin, 'The Art of Vanquish' from True motion pictures on Vimeo.

Aston Martin Vulcan being converted to road-going spec

The Aston Martin Vulcan wasn't designed as a road-going vehicle, but the two dozen buyers who've plonked down the $2.3 million to buy one may soon be able to drive on public roadways. According to Autocar, British motorsports engineering company RML is preparing a road conversion option for the Vulcan, apparently with Aston's blessing. The process will reportedly involve testing the engine for emissions, mounting some new lights, and running simulated crash tests. The ride height will likely need to be raised and the gear ratios altered, but nothing will be done to compromise the vehicle's trackability (such as removing any part of the roll cage). The undertaking is expected to cost six figures, which buy another road-going Aston but is hardly a drop in the bucket relative to the Vulcan's purchase price. Certification on a single vehicle type basis might not be feasible in all markets, particularly here in the United States, where two out of the 24 being made are said to reside. "When we went to market, there was hesitation from a few prospective owners because it didn't have a road pack... but RML said they had the ability to do it," Aston Martin chief Andy Palmer told Autocar. "It has taken a bit of time to work out what's possible from an engineering perspective, but we expect four or five owners will take advantage of this. We have the sales of the last two cars currently under negotiation and it looks like the road conversion could be the closer on those deals." The Vulcan is Aston's take on the likes of the Ferrari FXX K and McLaren P1 GTR: a seven-figure supercar designed neither for the road nor for racing, but just for their owners' enjoyment. Like its rivals, Aston Martin organizes special track days for Vulcan owners as part of a complete program, but unlike those mid-engined hybrids, the Vulcan is naturally aspirated, with its engine up front. Lanzante previously announced a similar road conversion option for the McLaren. RML's expertise lies principally in constructing racing cars – particularly touring cars. It previously collaborated with Aston Martin on the AMR1 Group C racer from 1989 (not to be confused with the later LMP1 prototype). It has also undertaken a number of road-car projects, particularly for Nissan (where Palmer used to work), developing such unique concepts as the Micra R, Juke-R and Infiniti Q50 Eau Rouge. Related Video:

Aston Martin Vanquish Vision concept coming for Ferrari F8 Tributo and company

Aston Martin will restore the Vanquish name on a mid-engined supercar due in 2022, previewed by the Vanquish Vision concept. To be powered by a less potent version of the hybrid twin-turbo V6 powertrain also going in the Project 003, the Vanquish will challenge super-coupes like the Ferrari F8 Tributo, as well as the next-generation hybrid successors to the McLaren 720S and Lamborghini Huracan. The Vanquish will be the fourth mid-engined offering from the Gaydon maker, after the Valkyrie, Valkyrie AMR-Pro, and Project 003, but the first to go into series production. In spite of the fact that it shares clear lineage with the Valkyrie and Project 003, the Vanquish will make some key departures. The chassis will be fashioned from bonded aluminum instead of carbon fiber. The concept is said to be 85 percent of the final form, with only minor changes to come as Aston Martin learns its way around a mid-engined production car for the first time. The forms are fuller, with less of the negative space employed on the hypercars for a "more seductive and less technical appearance." Aggressive touches remain, however, as in the fat rear tire leering through a hefty gap between the bodywork and a serious diffuser. And check out those exhaust tips poking McLaren-style out of the bodywork. Codenamed AM9, the coming coupe departed from Aston Martin's own expectations in that it got smaller than originally envisioned. Palmer told Autocar, "One of the real learnings with Adrian Newey is obsession with weight and mass, and package size. Our designers are now pushing our engineers; cars were getting bigger but now we're heading smaller, with cars packaged around the engine. It's the reversal of a trend." Related Video: