2006 Aston Martin Vantage Fully Loaded With Rear Color Options on 2040-cars

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All-new Aston Martin Vantage turns up the volume

The Aston Martin Vantage is the storied British marque's volume car. And with the unveiling today of an all-new model, that volume just got turned up. "The new car starts where V12 Vantage, not V8, left off," says Miles Nurnberger, Aston's head of exterior design, as he walks us around the production car in an intimate advance viewing at the brand's rural UK headquarters. He is referring to the top-of-the-line, end-of-the-run, 12-cylinder, stick-shifted, spoiler-bedecked analog anachronism that was a limited-edition sendoff for the outgoing car, which had been on sale for more than a dozen model years. (To say that the previous Vantage was long in the tooth is a reckless overestimation of the lifespan of teeth.) From a purely visual perspective, we cannot argue with him. The new Vantage is immediately recognizable as an Aston Martin — with the signature hill-climb grille, sensuously crisp hood, mesomorphic flanks, squinting greenhouse and tucked tail. But the car can almost be heard, seething, with one's eyes. First off, the hue the brand has selected as a launch color, Lime Essence, looks like ionized absinthe. Additionally, the car is rimmed along its ground-hugging nether regions, from chin to rear, in a be-pronged sinew of starkly contrasting polished carbon-fiber aero effects. It sneers menacingly through narrowly horizontal, selachian eyes. It flashes a triangular carbon burgonet on each cheek, armor potent enough to ward off a Napoleonic cuirassier. And its rear is a war of stark bladelike protrusions, like the final battle sequence in a chop-socky movie. "If the DB11 is a gentleman," Nurnberger explains, "the Vantage is a hunter." Its nose is to the ground, scanning the distance for something to trounce." "It's the color of a predator in nature," explains Aston's straight-talking CEO, Andy Palmer. "Look at a wasp. Its colors warn, stay away." Not drawing the ire of other motorists is, in our opinion, one of the chief advantages of driving an Aston, especially versus some of its flashier (Italian) competitors. Apparently, Aston is aware of this and also offers the new Vantage in a more subdued palette and trim. We'd spec ours in a more traditional color, like grayish Hardly Green, with satin titanium trim and body-color zygomatic implants.

Tesla loses top communicator Simon Sproule to Aston Martin

Looking for a new job? Have experience working in a frenetic environment, promoting cutting-edge mobility products for a demanding boss determined to change the way we travel on this planet, as well as how we trek to others? We hear Tesla Motors just might have an opening for such a person. Again. Simon Sproule, the electric automaker's vice-president of communications and marketing is vacating his cubicle after a mere six months in order to become the chief marketing officer (CMO) over at Aston Martin. That position had gone begging for a year until this appointment. Once he's settled into his new digs, Sproule will again be breaking rock with former Nissan associate Andy Palmer who himself recently took the top spot at the British luxury marque. The move comes at what seems like an inopportune time for Tesla. It has a big D product announcement – suspected to be an all-wheel-drive update of the Model S – scheduled just two days from now and the reveal of its "mass market" Model ? early next year. The company declined our offer to comment on the situation. Aston Martin, on the other hand, should be happy to finally have someone at the marketing helm, what with the recent dropping of the veil from its Lagonda sedan and what's likely to be a bevy of new product built on its forthcoming platform. News Source: PR WeekImage Credit: Haruyoshi Yamaguchi / Bloomberg via Getty Images Green Marketing/Advertising Aston Martin Tesla simon sproule

Aston Martin to keep V12 alongside new AMG V8

Aston Martin is embarking on a brave new future. After thirteen years basing the bulk of its lineup on the VH architecture, Aston is developing a new platform, and is partnering with Mercedes-AMG to develop a new V8 engine and electronic systems. But what will happen to the old platform and engines once the new ones arrive? You might think that they'd be retired, but that won't necessarily be the case. At least as far as the AM11 V12 engine goes. The 6.0-liter engine was developed by Cosworth, based on a Ford block, and first appeared on the DB7 Vantage way back in 1999, but still powers everything Aston offers, save the V8 Vantage. It's evolved heavily over the past decade and a half, rising in output from 420 horsepower to 565, but Aston is one of the only British automakers still offering a V12 these days (Jaguar no longer does, Bentley's is actually a W12 and while Rolls-Royce does, its vehicles are mostly of a decidedly more sedate nature), and will surely want to carry on that legacy. That's why Aston spokesman Matthew Clarke revealed in correspondence with Autoblog, "Our 6.0-liter V12 engine will remain, with ongoing development, at the heart of a number of our flagship models for the foreseeable future," long after the new engine being developed with Mercedes arrives. Just which models will receive the new eight-cylinder engine and which will keep the twelve remains to be seen, but we get the feeling Aston's eight-cylinder range will broaden to include more than just the Vantage. As for the VH architecture, you can expect it to sail off into the proverbial sunset once the new platform is ready, though we wouldn't be surprised to see it phased out more gradually than abruptly. A 13-year tradition doesn't end overnight, after all.