2014 Aston Martin Vanquish Volante Convertible 2d on 2040-cars

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Aston Martin waxes poetic about the good life with The Art of Vanquish

Aston Martin markets itself as offering the classy alternative to hardcore sports cars. Its vehicles are certainly capable, but they are also sold as offering an extra dose of luxury to go along with their power. The company is leaning hard into that image in a new short film called The Art of Vanquish. Over the grumble of the coupe's V12, the announcer reads a poem about the metaphor of life's journey, and it positions the Vanquish as a symbol of progress. The film is interspersed with shots of luxury goods like thickly upholstered leather chairs and products from sound system maker Bang & Olufsen, men's clothier Hackett London and Swiss watchmaker Jaeger Le Coultre. The production team True Motion Pictures created the short and has also done projects for Audi and Sony, among other companies. Of course, the idea that Aston Martins and other luxury goods are a symbol of life's adventure is a little contrived. It's still just a car after all – albeit an absolutely gorgeous one. Still, the film is an opportunity for a closer look at the Vanquish, and its wonderful growl is featured throughout. Scroll down to watch the video and be swathed in its poetic concept of luxury. Aston Martin, 'The Art of Vanquish' from True motion pictures on Vimeo.

2015 Aston Martin V12 Vantage S drives angry with XCAR

The Aston Martin V12 Vantage S is a monster of a sports coupe. At the front, those color-matched fangs and open mouth look like Dracula ready to take a bite. And underneath the hood, the 6.0-liter V12 sounds like the Wolf Man growling whenever the driver gets on the throttle. In a recent video, XCAR got its hands on this wonderful behemoth and showed its brilliant brutality. The smartest move that the producers made was letting the car speak for itself. Several times during the video, the host shuts up, and the only sound is the bellow from the exhaust of the Aston Martin. The cinematography is pretty darn nice, too. If you don't have time to watch the whole video, skip about 10 minutes into it when XCAR just lets the diabolical V12 thunder. It's definitely one of the highlights. Scroll down to watch – and listen – for yourself.

One-off Aston Martin DB9 Spyder Zagato Centennial up for grabs

There's a long and proud history of Aston Martins coachbuilt by Zagato, and while we wouldn't call them commonplace, most of them were put in serial production, however limited. But not this one. This one-of-a-kind DB9 Spyder was handbuilt by Zagato (along with a similarly styled DBS coupe) to celebrate Aston's centenary. Rather than remain in the private collections of either company, though, it was built in England, fitted with its customer bodywork (over the course of a year) in Italy, showcased back in England and then again at Pebble Beach before being delivered to its owner, who has kept it in California ever since. But now he's putting it up for auction. Equipped with a 6.0-liter V12, carbon-ceramic brakes and of course that unique coachwork, the DB9 Spyder Centennial edition has been consigned to RM Sotheby's for its sale in Monterey this coming August, two years after it was first shown there. It's anticipated to fetch between $380,000 and $450,000, which would be about double what Aston charges for a new DB9 Volante, but strikes us as a pretty solid investment considering just how rare this particular Anglo-Italian bird really is. Of course the Aston Zagato isn't the only notable vehicle RM has in store for Pebble this year. It's also highlighting a 1968 Maserati Ghibli Spyder that's billed as the first of its kind ever made, a US-spec Ferrari Daytona prototype, an early Lamborghini Countach and a rare 1973 Nissan Skyline GT-R. In short, RM's Monterey auction is already shaping up to be a notable one, and we're still a few months out with new consignments being added all the time.