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Aston Martin Rapide puts the future on display at CES

Aston Martin looks to be on the verge of a technological revolution. That includes a new platform, powertrain, design language... the works. And at CES, it's showing how its next generation of vehicles will incorporate new infotainment technologies, as well. Stemming from a partnership recently signed with Chinese company Letv (which we're not sure how to pronounce either), this Aston Martin Rapide S is decked out with bright tech. It has a 13.3-inch high-def touchscreen display in the center console, a 12.2-inch display in the instrument cluster, new speed-recognition technology, and remote services. All the features come from Letv's Internet of the Vehicle program. Few of these features are ground-breaking, but everything being relative, it's a big step for Aston Martin. After all, the British automaker makes almost all of its models based on a platform that dates back fifteen years, a V12 engine that's even older, and no transmission with more than a single clutch. But that's all about to change with a new generation on the horizon, and this demonstrator hints at just one way in which we'll soon see that transformation take shape. Related Video: LETV AND ASTON MARTIN REVEAL THE AUTOLINK RAPIDE S AT CES 6 January 2016, Las Vegas USA: Leading global technology company Letv and luxury sports car brand Aston Martin today revealed at the Consumer Electronics Show the first results of their collaboration – an Aston Martin Rapide S incorporating the latest Letv Internet of the Vehicle (IOV) system. Aston Martin and Letv signed a memorandum of understanding (MOU) on December 3rd 2015 to confirm research projects that include the development of connected electric vehicles through to manufacturing consultation on future electric vehicles. The ideation and engineering of the Aston Martin Rapide S project has been led by the Letv IOV team and has focused on a new concept for the centre console and instrument panel. The center console is now a 13.3 inch HD touch screen and the instrument panel is now a 12.2 inch screen incorporating electronic instrumentation and gauges. The original human-machine interaction (HMI) has also been updated by integrating Letvs latest speech recognition technology. Letv first showed its Autolink system in November 2015, the first time the technology company had released a product specifically developed for automotive applications.

Aston Martin Valkyrie could beat that new Nurburgring record, Red Bull F1 boss says

During last weekend's Austrian Formula 1 Grand Prix, Race Fans asked Red Bull F1 team principal Christian Horner about the Aston Martin Valkyrie. The question was whether the coming hypercar, a collaboration between Red Bull and title sponsor Aston Martin, could beat the stunning lap record around the Nurburgring just set by the Porsche 919 Hybrid Evo. Horner's answer: "I'm not sure a Formula 1 car could actually do it, but I think that the Valkyrie — certainly the track version of the Valkyrie — could be a contender." That's a qualified endorsement, but it still counts as support merely putting the Valkyrie AMR Pro in the conversation. Let's compare, shall we? The 919 Hybrid Evo is based on the 2017 World Endurance Championship-winning 919 Hybrid. Freed from motorsport regulations, Porsche Motorsport upgraded numerous performance bits. The 2.0-liter, turbocharged V-four-cylinder went from 500 hp to 720 hp. The two KERS units went from 400 hp to 440 hp. We don't have a figure for downforce, but items like active aero, a larger front diffuser, optimized turning vanes, and larger rear wing increased downforce by 53 percent over the WEC car, at the same time being 66 percent more aero efficient. It weighs 849 kg dry, or 1,868 pounds because Porsche threw out everything that didn't contribute to speed. The Valkyrie specs we know of so far state a weight of 1,000 kilograms, or 2,200 pounds. Powering that is a custom, naturally aspirated, 6.5-liter AMR Cosworth V12 with more than 900 horsepower, augmented by a kinetic energy recovery system contributing around 230 hp. According to Autocar's sources, the Valkyrie could generate up to 4,000 pounds of downforce at an aerodynamically-limited 225 miles per hour. That boggling number comes courtesy of Adrian Newey's prowess at making changes such as openings between the front wheel arches and the cockpit that work the front wing harder. The two-seater coupe's unrestricted top speed is 254 mph. Note, though, that the Valkyrie AMR Pro will be more powerful, lighter, and could have even more downforce. And since Aston Martin and Newey continue to work on the hypercar, specs could get even better before deliveries begin. Right now, Horner's suggestion doesn't seem all that outrageous. We'll also wait to see if the Mercedes-AMG Project One pokes its nose in the ring, too. Not long ago, AMG chief Tobias Moers said it's "reasonable to speculate" the F1-inspired hypercar could claim an absolute lap record around the 'Ring.

Aston Martin may have filed a trademark for a new logo [UPDATE]

UPDATE: Aston Martin did indeed file a trademark for the logo below, but company CEO Andy Palmer has confirmed it will be used for merchandise and won't replace the classic winged logo on cars. Here's Palmer's tweet: For those who reached out, we have no intention to remove/change the Aston Martin Wings.This logo is for merchandise https://t.co/iWdejAwO00 — Andy Palmer (@AndyatAston) January 23, 2017 "There's a shortage of perfect breasts in this world. It would be a pity to damage yours." Those words were spoken by Cary Elwes in the classic 1987 film The Princess Bride. Or, if you prefer, they were written by William Goldman in his book from 1973 by the same name. Either way, it doesn't matter. The point is, there aren't many things in this world that are perfect, and that have stood the test of time without alteration. The Aston Martin logo is one of those rare things. Apparently, Aston Martin filed a trademark application for a new logo. You can see it below. It's unclear where this design might make an appearance. If it's on pens, watches, or some other non-vehicular form, that's fine. If it's on the bonnet of a new supercar rolling down the line at Aston's plant in Gaydon, well... that's another matter entirely. Please, Aston Martin, your logo is perfect and has stood the test of time. Don't even think about changing it. Related Video: