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Aston Martin hires Ferrari's 'key guys' to challenge 488 GTB

Aston Martin is wasting no time in its aggressive product rollout, and it's putting Ferrari and other supercar makers on notice. At the recent launch of the DB11 V8 in Catalonia, Spain, we caught up with Aston Martin CEO Andy Palmer. The Aston chief gave us new details on plans for a mid-engine car to go up against the Ferrari 488 GTB, the McLaren 720S and the Lamborghini Huracan. Palmer says Aston has harnessed a great deal of learning from the $3 million Valkyrie hypercar and plans to apply that to its next mid-engine car, slated to land sometime in 2020 or so. As indicated in part of our conversation below, design plans for that car are developing quickly. Autoblog: You said there will be a forthcoming mid-engine sports car. I still think the Ferrari 488 GTB is one of the best I've driven. How do you compete with that? Andy Palmer: "Well, I agree with you. That's the best car in its segment. And we're going to take it on. And I realize the gravity of that statement, of what that means." AB: So how do you take on the 488 GTB? AP: "Well, to start with, you recruit from Ferrari the head of body structures, and the head of powertrains. I've now got three of Ferrari's key guys. And really, it's a big compliment to Ferrari. That's the defining car in its segment, and it's really, really good. And those three guys now work for me. And you combine those guys with Nick [Lines, chief planning officer, Aston Martin] and Marek [Reichman, chief creative officer, Aston Martin] who you know really well, and you create some great recipes. And now I've got a better understanding of what that car looks like." AB: How far along is that car? Is there a clay model already? AP: "Yeah, there's clay. There's actually eight quarter-scales. And there's one in particular that I'm leaning toward. We've got it pushed out; it's gone to a second studio in Milton Keynes. That studio is different from Gaydon. And I've got a pretty good idea of what the replacement for the 488 is going to be like as well. So, if we're going in that market, we need to be ahead of the 488. And there's no naivete about what that means." View 16 Photos One of the recruits Palmer is referring to is Max Szwaj, former head of innovation and body structures at Ferrari and Maserati. Szwaj has been named vice president and chief technical officer in his new role in Gaydon.

Electric Aston Martin Rapide could be on the way

Aston Martin is looking into building an electric version of the Rapide to launch in the next two or three years. Andy Palmer, the company's new chief executive, said so to the Wall Street Journal at the New York Auto Show this week. A spokesman confirmed the plans to Autoblog. The project would bring in an as-yet undisclosed partner that could come from Silicon Valley, and while we don't know at this point just which company that would be, Palmer said it's not Tesla. Having formerly held senior positions at the Renault Nissan Alliance, Palmer has a wealth of experience with EVs that he brings with him to the British automaker that was recently infused with cash. This wouldn't be the first time that Aston would be experimenting with the prospect of electric propulsion. It showcased the DBX electric crossover coupe concept at the Geneva Motor Show, and even fielded a hybrid hydrogen-powered version of the Rapide in a 24-hour endurance race at the Nurburgring a couple of years ago. The Rapide is Aston's four-door model, based closely on the DB9. It was launched in 2010 after a concept version from 2006. After initially being produced under contract by Magna Steyr in Austria, Aston moved assembly back home in 2012. A revised Rapide S ensued the following year, upping output from its 6.0-liter V12 engine from 470 horsepower to 550 and swapping the six-speed automatic for an eight-speed. According to the WSJ, Palmer also confirmed a new crossover and large luxury sedan in the pipeline, the latter to compete with Rolls-Royce and both of which we expect will wear the Lagonda badge revived by the new Taraf launched in Dubai.

Looking for a deal? Check out your nearest Acura dealer

For the fourth time in the last year, an Aston Martin out-discounts all other automakers by offering the largest monetary savings off the retail price of an automobile in America. This time, though, the discount isn't on the aging (though still beautiful) Rapide sedan or range-topping DBS Superleggera, it's for the DB11 sports car. For those keeping track, the DB11 also led this discount list back in May of 2020. This time, though, the price is even lower than before. Right now, buyers of the Aston Martin DB11 are seeing discounts of $24,330. That's a 12.1% cut off the car's average retail price of $201,820 and it means buyers are paying an average transaction price of $177,490. Still expensive, but really not bad for a drop-dead gorgeous machine with as much as 630 horsepower. Next in line is a familiar face, the Acura NSX. As impressive as the Japanese hybrid supercar may be, Acura has been running big rebates on the NSX for as long as we've been running these lists. This month, the NSX buyers are seeing discounts of nearly 14% for an average transaction price of $138,648. The third biggest discount this month shows up on the most expensive vehicle on the list. The Rolls-Royce Phantom carries an average sticker price of $537,500. But buyers are getting about 4% off that for an average transaction price of $516,333. It may not be a massive discount when measured by percentage, but when the asking price is so high, even a small discount equals big bucks. Related Video: