2020 Aston Martin Db11 Volante on 2040-cars

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Aston Martin to cut up to 500 jobs to reduce costs

LONDON — British luxury carmaker Aston Martin plans to shed up to 500 jobs as it seeks to bring its cost base into line with reduced sports car production levels, it said on Thursday. The job cuts come just days after Aston Martin's second-largest investor reduced its stake in the company, and a week after it confirmed that Tobias Moers, CEO of Mercedes-AMG, would become chief executive on August 1, replacing Andy Palmer. The 107-year old firm said the job losses reflected lower than originally planned production volumes and improved productivity across the business. An employee and trade union consultation process will be launched in the coming days. Aston Martin, famed for being fictional secret agent James Bond's car of choice, has seen its share price plummet since floating in October 2018. Last month it posted a deep first-quarter loss after sales dropped by almost a third due to the impact of the novel coronavirus outbreak. "The measures announced today will right-size the organizational structure and bring the cost base into line with reduced sports car production levels, consistent with restoring profitability," it said. It said its first sports utility vehicle (SUV), the DBX, which is key to boost volumes and appeal to new buyers including more women, remains on track for deliveries in the summer and has a strong order book. Aston Martin is also reducing costs and removing non-critical expenditure in other areas, including contractor numbers, site footprint, marketing and travel. It said the restructuring is expected to deliver total annual savings of about 38 million pounds ($47.6 million). Restructuring costs are expected to be about 12 million pounds. Shares in Aston Martin, down 78% over the last year, closed Wednesday at 68.9 pence, valuing the business at 1.05 billion pounds.  

Aston Martin fleet week: Next vessel to sail is a luxury submarine

Aston Martin's latest project aims to go beneath the surface, literally. It announced Thursday a partnership with a Florida-based developer of submersibles to develop a strictly limited-edition, deep-diving submarine code-named Project Neptune. The luxury brand is apparently making quite a splash at the Monaco Boat Show this week, having just revealed the AM37, a 37-foot, six-passenger, two-crew-member speedboat replete with natural teak sliding decks and custom-outfitted interior that will cost $1.6 million. For Project Neptune, the British marque is joining forces with Triton Submarines, which makes luxury submarines for superyacht-owning hobbyists as well as more robust models for scientists and filmmakers that are capable of exploring the deepest parts of the ocean. Plans call for marrying Triton's Low Profile three-person platform with the automotive brand's design and engineering language, under the direction of its Chief Creative Officer, Marek Reichman. Aston Martin Consulting will oversee the project. No details yet, but Triton's existing 1650 Low Profile three-person sub, its lightest model, weighs 8,800 pounds and can dive to 1,650 feet. A 30 kWh battery powers four 5-horse thrusters, and it can stay submerged for up to 12 hours. The most dramatic part of Triton's design is its incredible bubble shape — a spherical, transparent pressure hull. Some of Triton's more rigorous designs can reach depths of 7,500 feet. A Triton sub reportedly starts at a cool $3.3 million, and it's certainly nice, with stitched leather seats. But that, of course is a crude version compared with Aston Martin's panache and uber-exclusive materials. Pass the caviar, won't you, old boy? Related Video: Weird Car News Aston Martin Luxury submersible

David Brown Automotive Speedback GT launches in US

Just over a year ago, the Sportback GT debuted from coachbuilder David Brown Automotive to combine the classic lines of the Aston Martin DB5 with modern underpinnings. Now, the luxurious British coupe is making its way across the pond for a US debut later this summer. With a price of $753,000, you're not going to see these coachbuilt creations on every corner. To make sure that the GT catches the eye of the right clientele, the company is premiering it during the swanky event at The Quail during the 2015 Monterey Car Week in August. Despite the retro look on the outside from former Land Rover designer Alan Mobberley, much of the mechanical underpinnings for the Speedback GT are sourced from the Jaguar XKR. Propulsion is provided by a 5.0-liter V8 making 510 horsepower and 461 pound-feet of torque and linked to a six-speed automatic. Inside, passengers find quite posh surroundings with leather upholstery with wood trim. DAVID BROWN AUTOMOTIVE LAUNCHES STUNNING SPEEDBACK GT TO EAGERLY ANTICIPATED AMERICAN MARKET 13/05/15 Following huge success in Europe, Speedback GT launches in the USA for GBP495,000 (currently $753,000) Speedback will showcase the best of British craftsmanship to American audience at the exclusive Quail Motorsports Gathering rally and concours event Announcement of North American launch rounds off Speedback's recent 1st anniversary celebrations since its European unveiling Coventry, England (May 2015): Launched in March 2014, Speedback GT from David Brown Automotive heralded a new era for GT models, showcasing a classically styled car with modern mechanicals, reliability and comforts. Designed, engineered and hand-crafted in Britain, Speedback GT is now launching officially in the United States, after triumphing in Europe both via media reaction and sales. Displaying at The Quail, the famed motorsports gathering located at Quail Lodge in California, the event will be the perfect place to demonstrate Speedback GT's merits to the American media and public for the first time. Initially showcasing at the Quail Rally Welcome Reception on 10th August, it will participate in the Rally on 11th and 12th August before the main Quail event on 14th August where it will feature on a stand. Company founder and CEO David Brown said: "It's been a fantastic year for Speedback GT since its launch.