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Alfa Romeo celebrates 110th anniversary with 79-page e-book

For its 110th anniversary, Alfa Romeo wanted to host a summer bash at its renovated Museo Storica Alfa Romeo in Arese, Italy. Coronavirus nixed that, so part of the Plan B syllabus is a 79-page e-book that plucks all sorts of fascinating details from even before the automaker's birth as A.L.F.A., which stood for Anonima Lombarda Fabbrica Automobili, and the fecund history since. The work can be considered more than a dive into Alfa Romeo history because of Alfa Romeo's reach for much of its existence. The 1914 Aerodinamica by Castagna built on an Alfa Romeo 40/60 HP chassis predates Buckminster Fuller's Dynmaxion by 20 years. Enzo Ferrari raced for Alfa Romeo or with Alfra Romeo support for 19 years, the driver's seat also occupied by legends like Juan Manuel Fangio, Tazio Nuvolari, and Alberto Ascari. Nuvolari drove the Bimotore — a car with one V8 in front of the cockpit, another V8 behind — to a top speed of 209 miles per hour in 1934, and raced the car alongside Louis Chiron, the same Frenchman Bugatti would later name a car after. Alfa Romeo's tech prowess impressed famed tinkerer Henry Ford so much that in 1939 Ford said, "When I see an Alfa Romeo go by, I tip my hat." And it's hard to believe Ian Fleming hadn't heard of the 1900 C52 Disco Volante concept from 1952 when conjuring a name for Emilio Largo's motor yacht for his 1961 book, "Thunderball." There's plenty of Alfa-centric trivia, too, like an employee coming up with the idea for the automaker's logo while waiting for a train, the origin of the quadrifoglio, intended as a good luck charm for all the three drivers in the 1923 Targa Florio but only paying off for one, and how Nicola Romeo inscribed his name in history. The stories carry up to the present day Giulia GTA and coming Tonale crossover, with a cameo by FCA design chief Ralph Gilles to boot. The book is a quick read, so check it out, or just scroll through lots of photos documenting 110 years of Italian automotive history. Related Video:    

2024 Alfa Romeo Tributo Italiano Editions celebrate the obvious

For the first time, Alfa Romeo has a special edition meant for worldwide consumption. The Tributo Italian Edition — a "tribute to the brand's origins, Italian excellence and sportiness" — was designed for the Stelvio, Giulia, and Tonale. The upgraded spec shared among all three models includes two-tone exteriors, a black roof paired with one of three available colors: Rosso Alfa, Verde Montreal, and Bianco Alfa. Those are the colors of the Italian flag, naturally, which also appear on the black mirror caps. All ride on Alfa's adaptive suspension, come with all-wheel drive, and fit a smattering of the company's driver assistance and convenience features. Inside buyers get dual-zone climate control, a heated steering wheel, heated and cooled perforated black leather seats with red accents and stitching, logoed headrests, premium audio, and ambient lighting.  Specific kit for the Tonale begins with the Dark Miron accents outside, like in the grille "V' insert, on the skid plate, and accents along the side. A special bodykit adds redrawn front and rear bumpers, side skirts, and wheel arches. The Tributo Italiano specials sitting just below available Quadrifoglio trims, the generous equipment level means the Tonale's 285-horsepower plug-in hybrid powertrain, red Brembo calipers behind 20-inch wheels, adaptive full-LED matrix headlights, hands-free electric tailgate, aluminum tread plates, and chrome-plated twin tailpipes. The cabin is spiffed up with a fancy "carbon design" insert. A sunroof is optional. The Stelvio and Giulia Tributo Italiano editions are both powered by the turbocharged 2.0-liter four-cylinder with 280 hp, the most powerful option beneath the Quadrifoglio's 2.9-liter. The Stelvio rides on 21-inch wheels, the Giulia on 19-inchers, the largest size available for the sedan.  The limited editions are coming to dealers in the U.S. in the second quarter of 2024. Alfa didn't mention production numbers nor price, but did say the Italian-themed cars will slot at the top of their respective 2.0-liter lineups. We'd guess an MSRP in the mid-50s for the Tonale, the upper 50s or low 60s for the Gilulia, and the low to mid-60s for the Stelvio. Related Video

Fiat Chrysler taps Amazon, Shell execs to fill roles

MILAN — Fiat Chrysler Automobiles is tapping executives from Amazon and Shell Oil Company with previous automotive industry experience to fill its ranks. CEO Mike Manley said in a letter to employees Thursday that Mark Stewart would join FCA as chief operating officer of North America from Amazon, "a company known for its culture of innovation, and obsession with delivering incredible value to customers." At Amazon, Stewart led teams focused on advanced robotics, artificial intelligence and automation methods. He previously was COO of ZF TRW automotive components supplier. Niel Golightly was named head of global communications. He was most recently Shell's vice president for external relations in North and South America, with a focus on reputation, brand and stakeholder engagement beyond communication strategies. He previously held roles at Ford Motor Company. Related Video: Image Credit: REUTERS/Rebecca Cook Hirings/Firings/Layoffs Alfa Romeo Chrysler Dodge Fiat Jeep RAM FCA Amazon shell Mike Manley