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Alfa Romeo won't sully the GTA name by putting it on the Stelvio

Alfa Romeo began celebrating its 110th birthday by resurrecting the heritage-laced GTA nameplate on a track-happy evolution of the Giulia Quadrifoglio. Enthusiasts went wild when they heard the news, but the company warned it's not about to put the GTA name on every model it makes just to capitalize on its popularity. First launched in 1965, the GTA acronym has historically denoted a lighter version of an existing model developed with racing (or, at least, track use) in mind. The recently-unveiled Giulia GTA fits the bill; a Stelvio GTA wouldn't, according to the company. Executives thought long and hard about it and ultimately ruled it out. "GTA is an important name for Alfa Romeo. Frankly speaking, we had a meeting on a Stelvio GTA, but it's just not in line with customer expectations. It has to be the best possible [on the track]. On the Stelvio, we have a higher center of gravity [than on the Giulia], so it won't achieve the same goals," said Fabio Migliavacca, the company's product marketing boss, in a candid interview with British magazine Autocar. His comments suggest the 505-horsepower Quadrifoglio model is as hot as the Stelvio will get in the foreseeable future. There's no indication Alfa Romeo is planning to add a second sedan to its range — its next new model is widely believed to be a smaller crossover — so the GTA treatment will be limited to the Giulia (pictured). This could explain why demand for the car and its two-seater GTAm counterpart has been exceptionally high. The stripped-out, 540-horsepower sedans are limited to 500 numbered units combined worldwide. Alfa Romeo hasn't started taking orders yet, and it had the misfortune of unveiling the model mere days before the Italian government imposed an ongoing national coronavirus quarantine, but it has received more expressions of interest than it has build slots. Migliavacca revealed a majority of the enthusiasts the firm has heard from prefer the more hardcore GTAm over the slightly softer GTA. It's lighter, and consequently quicker around a track. "A lot of people are raising their hands and saying, 'I want to have one,' 'I want to have four,'" he said. "It's truly an amazing reaction considering the timing." Related Video:

Alfa sprints toward Geneva with two-door Giulia

Alfa Romeo is poised to add a two-door version of the Giulia to its lineup, according to a report from Motoring out of Australia. The coupe could be called the Giulia Sprint and be revealed at the Geneva Motor Show, the website says. The Sprint name has been used on a variety of sporty Alfas, like the 1965 Giulia Sprint GTA shown above, over the years. The move would broaden Alfa's lineup which currently stands at just the Giulia sedan and the hard-edged 4C sports car in the United States. The 2018 Stelvio SUV joins Alfa's portfolio this year. The company's five-year plan indicates two specialty vehicles will join its lineup in the coming years, though they're unspecified. An Alfa spokesman declined to comment to Autoblog on future product. The Giulia two-door would likely share powertrains with its sedan sibling, which offers a 2.0-liter turbocharged four-cylinder making 280 horsepower and a turbo 2.9-liter Ferrari-derived 505-hp V6. The coupe would take aim at the Mercedes-Benz C-Class Coupe, BMW 4 Series, Cadillac ATS coupe, Audi A5, Infiniti Q60, and others. Related Video:

Touring dresses its Alfa Disco Volante in green and gold for Geneva [w/poll]

If you watched the latest episode of Top Gear, you'll have seen Jeremy Clarkson driving a red version of Touring's Disco Volante around Italy, then showing off a silver-finished one in the studio back in the UK. But when the doors open at the Palexo for the 2014 Geneva Motor Show this week, Carrozzeria Touring Superleggera will have another version to show off. Pictured here, this version of the Disco Volante has been done up in dark green with gold accents for a treatment that looks decidedly less Italian and more British – something Colin Chapman (not to mention Green Bay football fans) would appreciate. We're not sure it's our favorite treatment of one of the most stylish cars money can buy (particularly with the rosso corsa grille and tailpipe inserts), but then we're not the one buying it. This example was likely produced for a specific customer. The Disco Volante, for those unacquainted, is essentially an Alfa Romeo 8C Competizione – already a looker in our books – that's been rebodied by reborn Milanese coachbuilder Touring. The carrozzeria was established back in 1926, went under in 1966 and was reborn in 2006, adopting the Superleggera moniker that its forebear coined when pioneering lightweight monocoque construction techniques. Since its revival it has worked its magic on Maseratis, Bentleys, Gumperts and more. The Disco Volante is made to order at what you can bet is a not unsubstantial price. Featured Gallery Alfa Romeo Disco Volante by Carrozzeria Touring Superleggera in green & gold View 38 Photos News Source: Carrozzeria Touring Superleggera Design/Style Geneva Motor Show Alfa Romeo Coupe Performance 2014 Geneva Motor Show touring alfa romeo 8c competizione carrozzeria touring superleggera