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Aston Martin applies to trademark 'Vanguard' name

Aston Martin hit up three trademark registration offices in an effort to reserve the name "Vanguard." The automaker from Gaydon sent two requests to the European Union Intellectual Property, one to the Japan Patent Office, and one to the U.S. Patent and Trademark Office on March 22. CarBuzz discovered the filings and suspects the name could be applied to the carmaker's first battery-electric vehicle. We've no idea if that's correct, but it sounds like a fine guess. Two years ago, then-Aston Martin CEO Tobias Moers told Motor Trend the automaker would overhaul its conventional lineup in 2023, launch the luxury automaker's first EVs in 2026, and convert half the lineup to electric cars by 2030. Other reports from last year indicated the brand would offer an electrified version of every model in the range by that year, and launch an EV in 2025. The new Vanquish is expected to arrive in 2025 with a hybrid powertrain, and there were suspicions awhile back that it would offer an electric option. The questions are, is the Vanguard the name for the rumored electric Vanquish? And if Vanguard ends up being used anywhere, and that use is on an EV concept or production car, has the timetable for that car's appearance changed? Filing a trademark often happens in the final year or two before debut. Aston Martin just applied for the DB12 name; we expect that car on the market in less than a year. A similar span separated the Valkyrie, 2001 Vanquish, DBS trademarks from their launches. On the other hand, the Cygnet got trademarked here two years before its launch, the DBX, five. Our guess is that we'll see the EV before the timeline we might have expected in 2021. This is the brand's 110th anniversary year, after all. Between that, the raft of new product on the way, and a stunning start to the Formula 1 season, why not take advantage of the momentum. Company boss Lawrence Stroll might also want to show investors — both those who could inject more money and those who might be trying buy a large share — that the company is ready to ride the alternative energy tide the appropriate way this time, as opposed to its last electric effort, the Aston Martin Rapide E. The electrification is anticipated to commence this year with the arrival of the V8-powered plug-in hybrid powertrain in the Valhalla, and could be bolstered by a mild hybrid system in the updated DB11 thought to be renamed DB12.

Alfa Romeo to launch crossover in 2016

Alfa Romeo has an ambitious product plan in place to revive the marque and bring it back to North America. And according to the latest reports, that includes a new crossover. A dozen years after the reveal of the Kamal concept pictured here, the new, as-yet-unnamed production crossover – referred to internally as Project 949 – will be Alfa's first, arriving hot on the heels of sister-company Maserati's upcoming Levante crossover. The high-riding Alfa will be about the size of the Audi Q5 or BMW X3, and is reportedly being developed on the same rear-drive "Giorgio" platform as the replacement for the discontinued 159 sedan, which is expected to be called Giulia overseas but possibly wear the 6C moniker in North America when it's unveiled on June 24 at the Alfa Romeo museum outside Milan. Both models are expected to be produced at the company's Cassino plant near Rome, and feature a new family of engines including a high-output diesel V6. A larger crossover is set to follow as well. Featured Gallery Alfa Romeo Kamal concept News Source: Automotive News Europe - sub. req.Image Credit: Alfa Romeo Alfa Romeo Crossover alfa romeo giulia

Editors' Picks March 2024: Refreshed Acura TLX, the Mazda CX-90 and more

This month, a wide variety of body styles and powertrain propositions earn Editors' Picks status. The brand-new Mazda CX-90 has impressed us in many forms, but that comes as no surprise. The Tonale from Alfa may not be a super-hot performance SUV like the Stelvio Quadrifoglio, but it's still captured our love. And for those wishing to remain lower to the ground, the V60/V60 Cross Country bring style to the limited pie that is the wagon market. Lastly, Acura updates its TLX, and the package only gets better. In case you missed previous Editors' Picks posts, here’s a quick refresher on whatÂ’s going on here. We rate all the new cars we drive with a 1-10 score. Cars that are exemplary in their respective segments get an EditorsÂ’ Pick designation. Those are the ones weÂ’d recommend to our friends, family and anybody whoÂ’s curious and asks the question. You'll find the entire list of Editors' Picks at this link here, which we keep updated as cars are either added or dropped from the list. The vehicles youÂ’ll find below consist of every car we rated in March that earned an EditorsÂ’ Pick. 2024 Mazda CX-90 2024 Mazda CX-90 PHEV Premium Plus View 70 Photos Quick take: The driver's three-row SUV. Enthusiasts who need space should seek out the CX-90. It translates Mazda's enthusiast DNA into a people hauler. Score: 8 What it competes with: Honda Pilot, Kia Telluride, Jeep Grand Cherokee L, Chevy Traverse, Subaru Ascent, Ford Explorer, Toyota Highlander, Mazda CX-9, Kia Sorento, Buick Enclave, Nissan Pathfinder, VW Atlas Pros: Lovely to drive inline-six; premium interior; will make you forget you're driving a family hauler Cons: Limited third-row and cargo space for the segment; PHEV is rough around the edges From the editors: News Editor Joel Stocksdale — "With excellent driving dynamics, classy interiors, strong powertrains and good value, the CX-90 should be high on anyone's shopping list, whether they're looking at mainstream or upscale brands. It's a strong competitor in a big field. The available interiors put it on par with some real upscale brands. It's not perfect, but it's very good, and it's a good sign for future Mazdas." Road Test Editor Zac Palmer — "There's little doubt that the CX-90 is the affordable three-row SUV for enthusiasts, and I think the inline-six is likely your best bet.