1989 Alfa Romeo Spider Veloce: Classic Italian Roadster Styling By Pininfarina on 2040-cars

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Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt

Form and function in fairly equal parts | 2018 Alfa Romeo Stelvio First Drive

Alfa Romeo, a brand synonymous with sports cars that combine beautiful Italian design with historically dodgy reliability, now makes a crossover. The Stelvio is named after what is quite possibly the best driving road in the world, and the automaker would have you believe that it is the most purely focused driver's ute in the world. To that end, the Stelvio boasts a perfect 50/50 front-to-rear weight distribution, a fast 12.0:1 steering ratio, and an all-wheel-drive system that's tuned to send 100 percent of the engine's power to the rear wheels whenever possible. All of those bits add up to an SUV that's genuinely fun to drive on winding roads. Think of the Stelvio as an Alfa Romeo Giulia with a suspension lift kit that puts you 2.5 inches higher off the tarmac. Yes, those stilts mean the crossed-over Alfa isn't quite as sharp as the Giulia, but the Stelvio isn't at all dimwitted. It's a true Alfa Romeo, in spirit and in execution, right down to its standard carbon-fiber driveshaft. The Stelvio shares its 111-inch wheelbase and its double-wishbone front and Alfa Link rear suspension systems with the Giulia. That's not to say that the Stelvio drives as well or looks as good as the Giulia. The crossover is 2 inches longer and 8.9 inches taller than the sedan from which it was born. We got the feeling that we were sitting on top of the car's chassis instead of within it, which is due entirely to the high seating position that American drivers are so fond of. And whereas the Giulia wears its sheetmetal like a slinky little black dress, the Stelvio's Scudetto front fascia and Trilobo air intakes are stretched over a much larger frame and its sides are sculpted in a more masculine way. Still, the Stelvio is an attractive beast, inside and out. It's unmistakably Italian, which is to say well-tailored with an impeccable form that influences but begrudgingly follows function. Leather seating surfaces are standard. From the driver's seat, the dashboard is dominated by two binnacles housing the tachometer and speedometer. In between is an LCD display that shows a bunch more relevant information. A second screen in an exaggerated widescreen format houses the bespoke infotainment system from Magneti Marelli. That LCD's unique shape makes it look smaller than the Stelvio's competitors, especially as its pinched height makes the backup camera image appear pretty small.

Stellantis ready to kill brands and fix U.S. problems, CEO Tavares says

  MILAN — Stellantis is taking steps to fix weak margins and high inventory at its U.S. operations and will not hesitate to axe underperforming brands in its sprawling portfolio, its chief executive Carlos Tavares said on Thursday. The warning for lossmaking brands is a turnaround for Tavares, who has maintained since Stellantis was created in 2021 from the merger of Italian-American automaker Fiat Chrysler and France's PSA that all of its 14 brands including Maserati, Fiat, Peugeot and Jeep have a future. "If they don't make money, we'll shut them down," Carlos Tavares told reporters after the world's No. 4 automaker delivered worse-than-expected first-half results, sending its shares down as much as 10%. "We cannot afford to have brands that do not make money." The automaker now also considers China's Leapmotor as its 15th brand, after it agreed to a broad cooperation with the group. Stellantis does not release figures for individual brands, except for Maserati which reported an 82 million euro adjusted operating loss in the first half. Some analysts say Maserati could possibly be a target for a sale by Stellantis, while other brands such as Lancia or DS might be at risk of being scrapped given their marginal contribution to the group's overall sales. Stellantis' Milan-listed shares were down as much as 12.5% on Thursday, hitting their lowest since August 2023. That brings the loss for the year so far to 22%, making them the worst performer among the major European automakers. Few automotive brands have been killed off since General Motors ditched the unprofitable Saturn and Pontiac during a U.S. government-led bankruptcy in the global financial crisis in 2008. Tavares is under pressure to revive flagging margins and sales and cut inventory in the United States as Stellantis bets on the launch of 20 new models this year which it hopes will boost profitability. Recent poor results from global carmakers have heightened worries about a weakening outlook for sales across major markets such as the U.S., whilst they also juggle an expensive transition to electric vehicles and growing competition from cheaper Chinese rivals. Japan's Nissan Motor saw first-quarter profit almost completely wiped out on Thursday and slashed its annual outlook, as deep discounting in the United States shredded its margins. Tavares said he would be working through the summer with his U.S. team on how to improve performance and cut inventory.