1988 Alfa Romeo Spider Complete Nut And Bolt Restoration on 2040-cars

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Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt

Alfa Romeo Stelvio, Giulia Quadrifoglio NRING editions celebrate lap records

Alfa Romeo will bring no less than six star cars to its Geneva Motor Show booth. Since records are not only meant to be broken, but celebrated, the Giulia Quadrifoglio NRING and Stelvio Quadrifoglio NRING limited editions were created to address the latter task. In September 2016, the Giulia Quadrifoglio broke the Nurburgring lap record for standard production four-door sedans with a time of 7:32 — a feat since bettered by the Jaguar XE SV Project 8. Last September, the Stelvio Quadrifoglio set a lap record of 7:32, displacing the Range Rover Sport SVR from the top of the timesheets. The two NRING specials come drenched in exclusive Circuito Grey paint, accented with carbon mirror caps and a CF front badge, on top of carbon ceramic brakes. The cabin's so dark you'll need to let your eyes adjust before picking out the Sparco racing seats with carbon shells, carbon accents on the steering wheel and shift knob, and the red stitching. Both sedan and SUV come optioned with Alfa Connect with 3D Nav infotainment, Harman Kardon premium audio, active cruise control, and tinted windows. The Giulia gets a naked carbon roof. The Italian carmaker's only making 108 of each NRING model, in honor of how long the company's been in business. Throughout that time, Alfa Romeo has stamped its mark on The Green Hell, such as when Tazio Nuvolari won the 1932 German Grand Prix in an 8C 2300 Tipo Monza ahead of his German competition, or in 1966 when a Giulia Sprint GTA was the first GT road car to make it round the 'Ring in under 10 minutes. These Geneva-bound special editions will be reserved "for collectors and the most loyal Alfa Romeo customers." A numbered badge in a carbon fiber dashboard insert will identify the owner's place in line. Two more special editions, also held to 108 examples, come in the guises of a 4C Competizione and a 4C Spider Italia. The 4C Competizione comes in matte Vesuvio Grey with a carbon roof, plus extra carbon splashed around on the headlight molding, mirror caps, side air vents, and rear spoiler. Microfiber covers the steering wheel and seats, red stitching makes it pop, dark-finish wheels provide the stance. The 4C Spider Italia wears Misano Blue paint adorned with the Italian Tricolore, yellow brake calipers, yellow stitching in the cabin to match. If that isn't loud enough, the premium Alpine audio with subwoofer can get you turned up further.

It's the Alfa Romeo Brennero after all

In an "X-Files" television episode called "Teliko," the show changed its usual tagline during the title sequence from "The truth is out there" to "Deceive, Inveigle, Obfuscate." Both taglines would apply to the mystery around the name of Alfa Romeo's coming subcompact SUV. For the longest while, based on information from unnamed sources, the urban runabout twinned with Europe's Jeep Avenger was expected to be named the Alfa Romeo Brennero, honoring Italy's Brennero Pass (Brenner Pass in English). Then automaker design head Alejandro Mesonero-Romanos said something to Autocar over the summer that led Autocar to write, "that name was ruled out by Mesonero-Romanos." Autocar didn't quote the designer's words used to dismiss the expected name, it only quoted what came next, Mesonero-Romanos saying, "The model name is now decided. it will be Italian and it will be beautiful. But more than that, I cannot say for now." Maybe we’ve known it all along.#AlfaRomeo pic.twitter.com/dE10xGYXwO — Alfa Romeo (@alfa_romeo) December 6, 2023 The decided, Italian, beautiful name is Brennero. That's what we get from an automaker post on X bearing the caption, "Maybe we've known it all along," and a 15-second animation flashing four GPS coordinates. One coordinate picks out Alfa RomeoÂ’s history museum, the Museo Storico, another the Balocco Proving Grounds, another the Stelvio Pass, and finally, the Brennero Pass. This post could be considered Alfa answering its own question from June of this year — a month before Mesonero-Romano's supposed denial — with the caption, "A game-changing #SportyUrbanVehicle is on the horizon. What will be the name of our new Alfa Romeo? Take a guess in the comments below." Speculation has gathered around a few hard points. The Brennero sits on the CMP/e-CMP platform utilized by the Avenger, the Fiat 600, the Peugeot 2008, and the DS 3 Crossback. In electric form, it fits the Avenger's 54-kWh battery and front axle e-motor making the same 154 horsepower and 192 pound-feet of torque, and will likely get around the same 248 miles on a charge on the WLTP cycle. As the new entry-level offering beneath the Tonale, if the Brennero adopts Avenger dimensions, the Brennero will be about 16 inches shorter than the Tonale, its roof about three inches lower. More speculative speculation supposes there could be a dual-motor all-wheel-drive Brennero evolved from the drivetrain in the Avenger 4x4 Concept.