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2024 Alfa Romeo Stelvio and Giulia add special trims, small updates

The 2024 Alfa Romeo Stelvio and Giulia aren't much different from 2023 models, but there are some notable and welcome updates to each line. They include some small styling and feature updates for every trim, a new range-topper for the standard engine, and a super special edition and a performance upgrade for the Quadrifoglio. Every new Stelvio and Giulia gets updated exterior features to match their European siblings, such as LED headlights with smoked housings and a new grille insert. Inside, the analog dials are replaced with a 12.3-inch digital display that can show a variety of information in different layouts, including one that mimics the classic double dial design. The new Alfas also are able to accept updates over the air. 2024 Alfa Romeo Giulia Competizione View 25 Photos One of the more exciting updates to these Alfas is the 100th Anniversary Edition Quadrifoglio. It's available on both the Stelvio and Giulia, and only 100 of each will be offered globally. It's not very different to a regular Quadrifoglio, though except for gold-painted brake calipers, special badging, carbon fiber mirrors and grille, Alcantara seats and gold stitching. But it does benefit from a new feature added to all Quadrifoglio models: an actual mechanical limited-slip differential. That brings us to the Competizione trim. For the normal, four-cylinder Stelvio and Giulia, this is the new top of the line. It takes the former range-topper, the Veloce, and it adds some performance and luxury upgrades. It comes with electronically adjustable suspension and a limited-slip differential, along with sport seats. The interior also gets a leather-wrapped dashboard, red contrast stitching, darker window tint and a 14-speaker Harman Kardon sound system. Buyers can get it with an exclusive matte gray paint and red brake calipers. The Giulia can be optioned with staggered wheels, and the Stelvio gets unique 21-inch wheels. The Giulia Competizione starts at $53,115 for rear-wheel drive and $55,115 for all-wheel drive. The Stelvio is all-wheel-drive only, and it starts at $57,420. They go on sale in the second quarter of this year. Related video:

Alfa Romeo will be expanding its lineup beyond the Tonale

Last night, speaking with the press, Senior Vice President and Head of Alfa Romeo North America Larry Dominique gave us an idea of the Alfa lineup in the near future. The brand will be expanding its offerings, but not by too much. Alfa will eventually have five key models. It will have two offerings in the C-segment (Tonale-size), two offerings in the D-Segment (Giulia/Stelvio-size) and one in the E-segment (larger than Giulia/Stelvio). And as implied by our size clarification, we already know what most of those are, with the Tonale taking the C-segment SUV slot, and the Giulia and Stelvio for the D-segment. Dominique said the second C-segment vehicle would be something more car-like than the Tonale, though he wouldn't commit to saying it would specifically be a sedan. So it's possible it could be some kind of hatchback or maybe a coupe-like SUV. He was more vague about the E-segment vehicle. Considering the car market, some kind of SUV would seem most likely. As previously reported, this E-segment machine will arrive in 2027 with a wide range of electric powertrains from 300 to 1,000 horsepower. All of these new models will be fully electric. That includes the next-generation Giulia and Stelvio. The Tonale won't be going completely electric just yet, but it seems reasonable to assume a new generation model will be. Dominique noted that the Tonale, which is only offered with a plug-in hybrid in the U.S., is a good way to start introducing both dealers and customers to the idea of electrified Alfas. Apparently these five segments are the limit for Alfa for the time being. Dominique said that those models will cover more than 80% of premium buyers, and Alfa is trying to be "efficient" with how it covers the market. So don't expect the myriad bodystyles and niches from German brands such as BMW and Mercedes. There is one possible exception: a sports car. Dominique said that they're always interested in a sports car or halo product. He wouldn't commit in any way to such a product, though. With that being said, there's already been one teaser for something that might be just such a special sports car, maybe called 6C, a few weeks ago. We doubt that Alfa will launch a sports car that will stick around like the 4C, it will probably just be limited production cars that can be sold out quickly. Related video: A Night With Giulia

Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt