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The new Alfa Romeo Giulia needs to be a BMW beater

The introduction of the Alfa Romeo Giulia as a BMW challenger is a claim that historically has meant that it will not be as good as a BMW. Mercedes, Audi, Lexus, Infiniti, Cadillac, and a few others have tried to loosen BMW's grip on the sports sedan market with little success. It was BMW that was doing the copying when in the early sixties they looked to Alfa Romeo's sport sedans for inspiration. Alfa Romeo's pre-war racing pedigree was second to none, and series production Alfas were sporting twin cam engines, and fuel injection years before BMW. What the post-war Alfa cars did not offer was reliability and an North American dealer network that knew how to service or sell their products. Consequently in 1995 Alfa abandoned the US market. Now it is the Alfa Giulia taking aim at the BMW 3-series. The Fiat/Chrysler group has a lot of resources (think Ferrari), and the engineering chops to beat BMW at its own game, but it will take a long time to build a reliable dealer network, not to mention the quality issues that have dogged them for decades. Alfa will follow what has become a familiar recipe to challenge the 3-series. With 3 sets of trim available, the most affordable model, the Giulia, and further upscale, Giulia ti, both with a turbocharged 4-banger and 276 HP compares favorably with the BMW 328i and the Audi A4. The 505 HP Giulia flagship is shooting for the M4/3. Good luck with that, Alfa. A delayed introduction hints of troubles to come. Unfortunately for Alfa both the Audi A4 and BMW 3-series have millions of dedicated fans, most of whom do not have to be reminded about their automobile's pedigree. Millennial have never had the chance to aspire for an Alfa, and the older generations that still remember them are only a very small share of the market. Alfa has to avoid joining the automotive graveyard of models that have tried to attain BMW's status. Just to be cruel I will mention the Cadillac Cimarron. If you are too young to remember, it was the cheapest Chevy front wheel drive platform with a Cadillac badge. Panned by both GM management and the automotive press, it was a spectacular flop. I hope that the executives of the Fiat/Chrysler group remember it well. We do not need a Fiat in a stylish suit.

2022 Alfa Romeo Giulia, Stelvio get more safety, convenience features

Although the 2022 Alfa Romeo Giulia sports sedan and the Stelvio crossover aren't significantly different for the new model year, they do boast a bunch of new features as standard. These include safety, convenience and the odd appearance feature. The trim names have been tweaked slightly, too, and base prices are up from last year. Leading the new standard features are safety ones. All Giulias and Stelvios now have blind-spot monitoring with emergency intervention, adaptive cruise control, lane-departure warning, automatic high-beam headlights and front and rear parking sensors. As for convenience, all these Alfas get front and rear heated seats, navigation, wireless phone charging, and an auto-dimming rearview mirror. Finally, both Alfas get slightly sportier looks with dark trim. The Giulia and Stelvio Sprint and Veloce trims now have standard paddle shifters, and aluminum pedals have been added to select trims. 2022 Alfa Romeo Stelvio View 9 Photos Speaking of trim levels, the line-up has been slightly tweaked. Veloce replaces the Ti Sport trim level. Sprint still represents the base trim, with the regular Ti focusing on luxury. The Quadrifoglio trims carry on as well. Base prices have climbed for both models, though. The Giulia Sprint increases by $1,940 to $44,445, and the Stelvio Sprint goes up by $2,140 to $46,645. You can find base prices for all Giulia and Stelvio models listed below. Giulia Sprint: $44,445 Ti: $47,245 Veloce: $52,385 Quadrifoglio: $81,525 Stelvio Sprint: $46,645 Ti: $52,355 Veloce: $53,825 Quadrifoglio: $88,345 Related Video:

2023 Alfa Romeo Giulia and Stelvio tweaked outside and in

Another Stellantis brand has hopped on the streamlining craze, this time Alfa Romeo. The Italians from Turin dropped info on what's coming to the 2023 Giulia sedan and Stelvio crossover for international markets, the best bits likely destined for our market as well. After introducing new brand hallmarks on the Tonale, the Giulia and Stelvio adopt the revised Trilobo grille and three-section full-LED headlights. You'll need look closely to see the grille differences, but there's a touch more depth and sculpting around the edges. The headlight changes are easier to spot, the "3+3" inspiration coming from the SZ and Brera, which predate the Tonale. The headlights also come with automatic high beams. Other shores that can have fancy lights get the Adaptive Matrix high beams that automatically adjust beam contours so as not to blind oncoming traffic. Yes, the National Highway Traffic Safety Administration cleared the mechanics of such lights for use in the U.S. in February of this year, but U.S. laws stipulate a lower maximum brightness than allowed in other markets. We'll see if the matrix system makes it here. The taillights don't appear to have changed, their covers have. The Giulia gets transparent glass taillight covers, the Stelvio gets smoked glass. There could be some illumination tricks front and back, too. We're used to seeing sequential turn signals in back, spy shots have shown a sequential turn signal pattern in the headlights, and Alfa says there's a "'Welcome and Goodbye' device that turns on every time the driver closes or opens the car."  Every trim features a 12.3-inch digital instrument panel that comes with three themes. The Heritage theme recalls the analogue gauges on vintage Alfas, with some upside down numbers on the analogue-looking speedo, a minimalist tachometer and a digital facsimile of the old school odometer with rolling numbers. Evolved "represents the future of Alfa Romeo design," placing most information in the center, the circular areas at the edges containing sweeping needles for the speedo and tach, but no numbers in the 'dials.' Relaxed puts nearly everything in the center, putting vitals like fuel level and oil temperature at the sides. Trim levels will be reorganized into two primary levels and two options levels. The basic tiers are Super, the entry-level, and Ti.