1981 Alfa Romeo Spider Veloce Convertible***no Reserve***no Reserve*** on 2040-cars

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Watch Alfa Romeo's slightly suggestive lifestyle ad for the 4C

We haven't watched a car ad with this much European panache in quite some time - and let us be clear, we're using the phrase "European panache" in its marketing sense, which is code for "women in lingerie." But it's Alfa Romeo and it's Italy and it's the 4C and what else would we ever have expected? Alfa Romeo USA has posted a two-minute spot talking up the technology and capabilities of the of 4C, with beauty shots of the car augmented by an amorous pantomime between two beautiful people wearing a whisper of clothing and some un-subtle editing; like when the phrase "pure seduction" is matched to the 4C's rear end and... some lovely lady lumps. It's totally safe for work, but that doesn't mean you want it rolling when the boss walks by. And speaking of the above phrase, we're wondering if the coupe's exterior designers signed off on "The inexplicable design of the 4C is pure seduction." Inexplicable? Check it out in the video above.

Marchionne on Alfa's US return, Dodge Dart's powertrain weakness and minivan plans

As a reporter covering an auto show, the one opportunity you never want to miss is going to the Sergio Marchionne press briefing.
"This undertaking to bring Alfa back is a one-shot deal... We are not going to do this twice."
There just aren't that many real characters left in the auto industry. Marchionne, who sits atop both Chrysler and Fiat, is not only one of the smartest execs in the business, but also the most frank. Herein, a sample of the quotable always-sweatered executive:

2020 Alfa Romeo Giulia Review & Buying Guide | Same dish, better noodles

When it comes to Italian cooking, the noodles matter less than the sauce. Despite the Alfa Romeo Guilia's robust flavor, especially the arrabiata 505-horsepower Quadrifoglio, there was no disputing the fact that the pasta upon which that delightful gravy was slathered came out a bit under-done. It was beautiful and wildly fun to drive, but it also seemed a bit incomplete due to a dated and relatively cheap-feeling cabin. There were also pervasive, widely reported reliability issues. To address the criticisms and improve the pasta, so to speak, the 2020 Alfa Romeo Giulia sees a multitude of updates intended to make it more competitive against its mainly German competitors. These are best noticed in the upgraded switchgear and more modern infotainment features. The driver assistance tech gets a successful upgrade as well. Now, only time will tell regarding the reliability issues, but after some time spent with a 2020 Giulia, we can at least report that it's far closer to the sexy Italian sedan we should have gotten from day one.   What's new for 2020? You’d be hard-pressed to tell the difference from looking at it, but the 2020 Giulia received a lot of upgrades. Alfa upgraded the sedanÂ’s interior materials and added a ton of new technology, including an available Wi-Fi hotspot, over-the-air software updates, and both wireless and USB Type-C device charging capabilities. As an added bonus, the 8.8-inch infotainment screen is now standard and has been upgraded to a touch display, while the driver assistance tech has been upgraded with new systems supplied by Bosch. What's the GiuliaÂ’s interior and in-car technology like? AlfaÂ’s 2020 upgrades focused on improving the GiuliaÂ’s cabin, and itÂ’s much better for it. Materials on the steering wheel, dash and center console were all improved and the control interfaces made less flimsy and toy-like. The overall quality result still doesn't match most competitors, but it's no longer objectionable and the materials generally feel nice to the touch. The design itself stays basically the same, maintaining its attractive and minimalist look. It lacks the Swedish flair of a Volvo S60 or the drama of some of the offerings available from Lexus and Mercedes, but Alfa was sure to pack in just enough Italian flair to keep things interesting. There's even a little Italian tricolore emblem at the base of the shifter.