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Honda spinning off Acura as stand-alone division in bid to wake up brand

Every major automaker has a different way of relating between its various divisions and brands. At Volkswagen, for example, the individual brands seem to operate with a large degree of autonomy. Under the Renault-Nissan Alliance, the two units share a common chief executive, but little else. The relationship between Honda and its luxury division Acura has always been rather close, but that's all about to change.
American Honda Motor Company has always handled sales and marketing in the North American market for both the Honda and Acura divisions, but new reorganization plans call for the two units to be separated under their own direction. Leading the Acura division will be Michael Accavitti, who moves into the position from his role as Senior Vice President for Auto Operations at American Honda. The Honda division will meanwhile be taken over by the current head of Acura sales, Jeff Conrad.
Both will report to John Mendel, the current executive vice president of the Automobile Sales Division that is being rebranded as the American Honda Auto Division. Unlike rivals Lexus and Infiniti - two brands that Acura beat to the market - Honda barely markets its luxury brand outside of North America. Its overseas presence is felt only in China, though we've yet to receive word on how the reorganization might effect that market - or for that matter, any potential of expanding into others.

2024 Acura ZDX caught in spy photos

We've got our first look at the 2024 Acura ZDX electric luxury SUV. And as we expected, it's not following in the funky coupe-like tire tracks of its namesake. Instead, it's clearly based on the recently shown Acura Precision EV concept, albeit clearly toned down. The overall profile is pretty conventional, with a relatively upright rear hatchback. But the ZDX does still look fairly sleek with its low roof and quite long nose. And on the topic of that roof, it has the partial floating design previewed on the Precision. The ZDX's nose looks much more blunt compared to the Precision EV, which we don't think is a bad thing, as the Precision was a bit beak-y. And at the back, the rear fenders look more pronounced and the window-sill area is also pushed out further. Again, these don't seem like bad changes to us. Like the Honda Prologue, the ZDX will be based on a GM Ultium platform, likely the version underpinning the Chevy Blazer and Cadillac Lyriq. There's a wide array of motor configurations that could be offered on the ZDX. Since there will be a Type S version, we could see that one getting the Blazer EV SS's 557-horsepower dual-motor all-wheel-drive powertrain. It's hard to say if other versions will be all-wheel-drive-only, or have rear-wheel-drive or front-wheel-drive versions, since all are possible. We should know more when the SUV makes its debut in 2024. Related video:

Acura NSX GT3 racecar bares all in raw carbon

Acura slowly and dramatically revealed the NSX over a period of years. There were previews, concepts, and lots of teases before Acura finally showed us the whole thing. It's a different story for the racecar. And today, the wraps come off the FIA GT3-spec NSX to show all of its bare-carbon glory. The NSX GT3 strips away more than just the paint from the standard road car. The racecar comes sans hybrid system, meaning all the power from the twin-turbocharged 3.5-liter V6 is sent solely to the rear wheels. Modifications to the body include a large rear wing, underbody diffuser, and bigger hood vents for engine cooling. While the hybrid system may be gone, the NSX GT3 uses the same block, heads, valvetrain, crankshaft, pistons, and dry sump lubrication system as the road car. Power is sent through a six-speed sequential gearbox instead of the road car's nine-speed. The NSX GT3 will be built alongside the street version in Ohio. Honda engineers in Japan and North America shared in the development. Final GT3 homologation will be completed by the company's Honda Performance Division in Santa Clarita, CA. Related video: