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Honda signs on as Pikes Peak sponsor, race participant

Honda plans to storm the Pikes Peak International Hill Climb on June 30, entering ten cars in nine classes at the race to the sky, and signing on as a corporate sponsor. Part of the company's return to grassroots racing - if that's what you can call factory-backed efforts - the banners of Honda R&D and Honda North America will fly on these entries: a first-gen Acura NSX, an Acura TL SH-AWD, Honda CR-Z, Honda Fit EV, one CRF450R and two CRF250R motorcycles, a CBR1000RR motorcycle and a TRX450 ATV.
One more entry, details of which are to be announced later, will be driven by IndyCar pilot Simon Pagenaud of Schmidt Hamilton HP Motorsports. LoveFab (pictured above during practice last year) will be there with its new, NSX-based Enviate, but as a privateer entry.
Honda's been to the mountain before, with high-powered gear in 2012 and record-setting EVs in 1994 and 1999, but it's never made noise like this. Have a read of the press release below for more info.

Weekly Recap: Automakers rethink the definition of luxury

Variety is the spice of life, but it's becoming a prerequisite for luxury carmakers in the ultra-competitive US market. The Detroit Auto Show was strong evidence of this reality. It's not enough to offer attractive and well-appointed cars and SUVs anymore. Luxury brands that want to be competitive need to invest in everything from high-powered supercars to clever hybrids. To be relevant, you need to be green and mean – and everything in between. As General Motors product chief Mark Reuss said after the reveal of the 640-horsepower Cadillac CTS-V: "We are not leaving anything on the table." He was speaking for Cadillac, but he might as well have been speaking for the luxury car market. The CTS-V debuted in Detroit about an hour after Lexus surprised showgoers with the reveal of the RC F GT3 race car and then announced ambitious plans to return to competitive racing. That almost overshadowed the fact Lexus had just revealed another potent addition to its growing F line, the 467-hp GS F. View 20 Photos But for luxury brands, it's not just about maximum horsepower for well-heeled enthusiasts or decadent amenities for the Grey Poupon set. Strong competition from all corners has forced automakers to refine and expand their lineups in ways unforeseen even a few years ago. Case in point: Mercedes-Benz finally has an answer to the BMW X6, rolling out the GLE coupe in Detroit. The X6, which blends coupe-like styling cues with some of the functionality of an SUV, debuted in 2008. Back then it was a punchline, but seven years and more than 260,000 sales later, the X6's success has compelled Benz to respond. Mercedes – one of the strongest proponents of diesel technology – also debuted the C350 plug-in hybrid sedan, which promises a range of 20 miles on electricity, though fuel economy figures were not announced. The car pairs Mercedes' well-received 208-hp turbocharged four-cylinder with an electric motor for total output of 275 hp and 443 pound-feet of torque. Meanwhile, Infiniti will add the Q30 hatchback to its lineup by the end of the year, new president Roland Kruger reiterated in Detroit. It's expected to be joined by a crossover variant, and the additions will help strengthen Infiniti in the United States and abroad. "While we're expanding our product line, we're also expanding our market reach," he said. That's something echoed by Jaguar executives, who are preparing to launch the brand's first crossover, the F-Pace, in 2016.

2024 Acura ZDX getting Google in its infotainment

Acura is joining a number of automakers (such as Polestar, Chevrolet and others) in integrating Google apps directly in its infotainment system, first on the 2024 ZDX electric SUV. The integration includes Google Maps, Google Assistant and other Google apps. Additionally, the infotainment will continue to support phone mirroring apps such as Apple CarPlay and Google's own Android Auto. Among those apps, perhaps the most useful will be Google Maps. The reason being that it will be able to plan routes that include charging stops and charging time estimates. In addition to the routing, Google Maps will be able to tell the car to start preconditioning the battery for the fastest possible charge times when going to a DC fast charger. Of course, other Google apps will let you sign in with your account so that you have access to them without connecting your phone. But fortunately, you can connect and mirror your phone. This is notable as the ZDX will be on the GM Ultium platform, like the Honda Prologue. And GM is removing Apple CarPlay and Android Auto support from its upcoming Ultium models. So if you do like those features and are interested in the Ultium electrics, you may want to consider the Acura and Honda models. Another interesting tidbit from the Acura infotainment announcement is the fact that the ZDX will feature a touchscreen for the infotainment system. Almost all of Acura's current gas-powered vehicles use an infotainment system built around a touchpad, which is the only way to interact with the system. The one exception so far has been the Integra, which simply lifted the Civic system wholesale. Acura didn't say if the touchpad would also be included in the ZDX, though the screenshot of the system seems touchscreen-focused. The ZDX is going on sale early next year, with a reveal presumably happening between now and then. As previously mentioned, it will be Ultium-based, and we're expecting it to be similar in size and performance to the Chevy Blazer EV. A high-performance Type S version will be offered, and we wouldn't be surprised if it gets something similar to the 557 horsepower of the Blazer EV SS. Related Video: Chevy Blazer EV SS makes 557 horsepower