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Acura Integra Type S briefly teased with wild anime-style video

A year ago, Acura introduced the world to a new anime car-racing protagonist named Chiaki who featured in a series of shorts called Chiaki's Journey. The mini films were a celebration of the Sundance Film Festival in Park City, Utah, Japanese anime, the automaker's fuller Type-S lineup, and the new Acura Integra. A year on, Acura is presenting sponsor and official vehicle at Sundance for the 13th year in a row, so Chiaki's back with new friends and a new ride. As part of a multi-platform ad campaign called "New World. Same Energy," the Japanese luxury brand takes viewers on a tour of "the Acura multiverse" of Type S models set to the soundtrack of Motley Crue's "Live Wire" from 1982.  As with anything set to a Motley Crue song, the video is wall-to-wall fever. Here's Acura's quick map of the kaleidoscopic cosmic terrain traversing six worlds:  Future-verse: The 2023 TLX Type S and the all-new, next-gen 2023 Integra compact sport sedan challenge a hyper-futuristic tech world. Joneses-verse: The 2023 MDX Type S accelerates through a world of similarity – it is so much more than keeping up with the Joneses. Lunar-verse: The 2023 RDX prepares for launch. Anime-verse: AcuraÂ’s favorite anime racing hero, Chiaki, and the 2024 Integra Type S charge up a snowy Pikes Peak Hill Climb.  Racer-verse: Powering through the live-action racing universe is AcuraÂ’s new ARX-06 electrified race car that debuts in competition later this month at the 24 Hours of Daytona. EV-verse: The campaignÂ’s multiverses converge and their Acura energy culminates in a spark that unlocks the futuristic world of the Acura Precision EV Concept. Because the Integra Type S in the ad (at 0:38) is a Pikes Peak hill climber, it's bolted up with some equipment we definitely will not see on the options list when the production version arrives this summer. The Acura Precision EV Concept is treated more like something from this universe, previewing the styling of the 2024 Acura ZDX and ZDX Type S we're going to meet later this year. Acura says the "New World. Same Energy" campaign will run through March Madness.  Related video:

2024 Acura Integra Type S costs $51,995, orders open May 11

The highly anticipated 2024 Acura Integra Type S will start at $51,995 (including $1,195 for destination) and preorders will open up on May 11, 2023, at 10 a.m. Pacific. Now, before you get too excited, know that Acura is only planning to take reservations for "one of the first 200 production units before the high-performance model officially begins arriving at dealerships next month." We'd expect those 200 slots to fill awfully quickly. For those interested in throwing their hats into the virtual ring, the orders will be accepted at Acura.com/Integra. Deliveries to dealerships are planned for June. As we already knew, the Integra Type S will gain a total of 5 horsepower over the mechanically related Honda Civic Type R, though we're not clear on what's changed between the two versions of the 2.0-liter turbocharged four-cylinder powerplant to account for those newly located ponies. A six-speed manual transmission is mandatory, no automatic will be offered. The Type S will benefit from the same dual-axis front suspension design that inhibits torque steer so well in the Type R. Read all the rest of the salient details in our coverage of the Acura Integra Type S reveal. Acura also revealed that the Type S will achieve fuel economy figures of 21 miles per gallon in the city, 28 on the highway and 24 combined. That's down one mpg in the city compared to the Civic Type R, but the rest match up. Now, it is of course worth pointing out that the latest Honda Civic Type R is an excellent car. We not only named it an Editor's Pick, we declared it victorious in a comparison test with its most natural rival, the Toyota GR Corolla (a car that we also like quit a bit). That Honda, which shares a whole host of parts with this new Acura Integra Type S, costs $44,890 (again, including destination). What exactly will account for the $7,105 price difference, and will it be worth it? We will of course have to wait for our turn behind the wheel to find out. But consider our interest piqued. Related video: Featured Gallery 2024 Acura Integra Type S View 26 Photos Acura Car Buying Performance Sedan

Honda renews trademark for Acura CDX compact crossover

Honda recently renewed its U.S. trademark for the name "CDX," which the Japanese carmaker first applied for in 2015. Back then, observers expected the name to apply to an Acura version of the Honda HR-V, and they were right — but no one expected the CDX would go on sale only in China, in 2016. For the past two years, the U.S. auto media has speculated on whether the CDX will ever make it here. "(We) have our R&D guys looking into the possibility," group VP of Acura U.S. Jon Ikeda told Wards Auto last April about the CDX. However, he went on to note that it's not as simple as just shipping it over due to regulation differences between China and the United States. The trademark application doesn't mean a green light, but it shows Honda's at least leaving the door open to the prospect. The Chinese-market CDX is a Honda HR-V after a wardrobe change. The only engine option is the 1.5-liter turbocharged four-cylinder from the Civic, CR-V, and Accord, with 179 horsepower and 177 pound-feet (our HR-V uses a 1.8-liter four-cylinder with 141 hp and 127 lb-ft). The only transmission offered is an eight-speed dual-clutch gearbox. Drivetrains can be had in front- or all-wheel drive. We wonder how much longer Honda can sit on the sidelines. The CDX doubled Acura's sales in China in one year. Acura sells more crossovers than sedans in the United States, and in the past two years that the CDX has been on sale in China, the compact crossover segment here has got more crowded and more popular. The Cadillac XT4 is imminent, and we could see the new Lexus UX compact crossover at the Geneva Motor Show. Really, an American-market Acura CDX can't come soon enough. Related Video: News Source: Bozi Tatarevic via Autoevolution Auto News Government/Legal Rumormill Acura Honda Crossover Luxury honda hr-v