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Acura rejoins with Seinfeld, sponsors Comedians In Cars Getting Coffee [w/videos]

We enjoyed the opening season of Seinfeld's offbeat Comedians In Cars Getting Coffee web series, a video serial where Jerry Seinfeld picked up his friends in some of his classic cars and... chatted. It was a simple premise that offered some genuinely enjoyable moments, even if the 'cars' connection was often a bit incidental. In any case, Acura must have felt the same way, as it has just inked a deal to be the sole sponsor for the series' next season.
Acura, you may recall, already enjoys a relationship with the comedian - Seinfeld starred in the company's 2012 Super Bowl ad alongside the NSX supercar concept. So perhaps it's no surprise that it has signed on to sponsor 24 episodes of the series, due to roll out this year and next. Naturally, with any title sponsorship these days, you can expect to see some integration of the sponsor - in this case, Acura says such measures will involve its new 2014 MDX crossover, integrating "short, contextually relevant ads at the beginning and end of the episode."
Will you watch? For a refresher on Comedians In Cars Getting Coffee, check out a couple of our favorite first season episodes with Michael Richards and Alec Baldwin by scrolling below.

2022 Acura RDX pricing starts at $40,345, a $900 increase

Acura showed us the quieter, more featured, and better handling 2022 RDX five-seater crossover in September. With the model expected to drive onto dealer lots in about two weeks, it's time for pricing. The base price for a front-wheel drive RDX goes up by $900 to $40,345 after the $1,045 destination charge. Be warned, that price is only for a Lunar Silver RDX; the four other colors possible on the base trim cost $500, and the three pearlescent hues require both the $2,650 Technology Package and the $3,000 Advance Package. MSRPs for the entire 2022 RDX range are: RDX FWD: $40,345 RDX FWD with Technology Package: $42,995 RDX FWD A-Spec with Technology Package: $45,995 RDX SH-AWD with Advance Package: $50,345 RDX SH-AWD A-Spec with Advance Package: $52,345 RDX SH-AWD PMC Edition: $55,295 As indicated on Acura's pricing sheet, adding SH-AWD to the three front-wheel-drive models requires $2,200. Fyi, the RDX configurator on Acura's web site displays the price for SH-AWD as $2,000, but the summary actually adds the correct $2,200 figure to the tally.   Every RDX next year will be quieter thanks to a retuned Active Sound Control system and, as part of the MDX-inspired redesign, new front fender liners that reduce road noise. The new Technology Package cuts even more cacophony thanks to thicker carpet, acoustic glass in the front doors, more sound insulation throughout the cabin, plus it throws in features like perforated sport seats, 12-speaker ELS audio, parking sensors front and rear, swankier 19-inch wheels, and a rear camera washer. The A-Spec Package takes the rims up to 20 inches, and bundles gear like LED fog lights, heated front seats, a flat-bottom steering wheel, and 16-speaker ELS audio. For 2022, Acura will finally let customers combine the A-Spec with the Advance Package. The latter kit piles on even more sound deadening material, acoustic glass for the rear windows, plus bits like a heated steering wheel and rear seats, a hands-free tailgate, and adaptive dampers. Those dampers are drop wheel size back down to 19 inches, though. The 2022 RDX can be pre-ordered now, examples will be in showrooms come November 2. Related Video:

Acura to debut RLX sedan and ARX-05 racecar at Monterey

It's Monterey Car Week, culminating in the Pebble Beach Concours d'Elegance, and Acura plans to stay busy throughout, with debuts of its redesigned RLX flagship sedan and ARX-5 prototype racecar at several venues. In advance of those two reveals, Acura released two teaser videos (shown above and below), for those of us who can't make it to Pebble Beach. We told you quite a lot about the RLX last week and about the ARX-5 just before that. Sales of the previous generation have been slow, but this redesign, from its new diamond pentagon grille on back, could rectify that. Acura kicks off the week Tuesday as exclusive automotive sponsor of the Carmel-By-The Sea Concours on the Avenue, in Carmel's Devendorf Park. That's where it will debut the 377-horsepower 2018 Acura RLX Sport Hybrid. The NSX, NXS GT3 racecar, MDX Sport Hybrid and redesigned 2018 TLX A-Spec sedan will also be on display. On Friday at The Quail, Acura will unveil the ARX-05 prototype and will again show off the rest of the lineup. On Saturday, the ARX-05 will join a display of historic Acura racecars at this year's Rolex Monterey Motorsports Reunion. And on Sunday, the ARX-05 will be featured on the lawn at the Pebble Beach Concours d'Elegance. Dave Marek, Acura's global creative director, will serve as a Pebble Beach guest judge. Related Video: Related Gallery 2018 Acura RLX View 11 Photos Image Credit: Acura Design/Style Motorsports Acura Coupe Luxury Racing Vehicles Sedan