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2025 Acura ADX teased as the new entry-level crossover

Acura’s SUVs might not have the luxury cache that models from Lexus and others bring to the table, but their sporty looks and somewhat spritely performance have kept them relevant enough. The automaker is growing its lineup in 2025 with the addition of the ADX, an Integra-based crossover positioned as the new entry point to the Acura catalog. The ADX joins the long-running RDX, MDX, and the new, all-electric ZDX crossover. AcuraÂ’s fourth SUV will get a turbocharged engine and slot under the RDX as a smaller, less expensive option to attract younger buyers. A fourth utility vehicle only expands AcuraÂ’s catalog to six models overall, which is still far short of the expansive though somewhat repetitive Lexus lineup, which offers hybrids and several variants of some models. Emile Korkor, AcuraÂ’s AVP of national sales, said, “The 2025 Acura ADX will add a fourth SUV to our lineup and a new gateway model ready to build on the incredible success of Integra, helping make Acura a destination brand for a new generation of buyers. With the first-ever ADX and all-electric ZDX, the Acura lineup will have SUVs covered from A to Z.” Acura didnÂ’t share any other details about the ADX, but its pricing will likely land somewhere in the mid-to-high-$30,000 range to start. ThatÂ’s roughly midway between the IntegraÂ’s $31,800 starting price and the base RDXÂ’s $44,350 MSRP. If its powertrain matches up with the IntegraÂ’s, performance will be lively, but it wouldnÂ’t be out of the question to see a hybrid pulled from the Civic or other Honda at some point down the line. Beyond the new SUVs, Acura updated the flagship MDX for 2025. Changes include refreshed styling with new wheel designs for some trims and the removal of the frustrating touchpad infotainment system that never really became easier to use over time. In its place is a new 12.3-inch touchscreen that early reviews suggest is a significant improvement.     Acura Crossover SUV

Acura puts on display of mechanical horsepower in new ad

Originally forged with a brand identity based on luxury, sportiness and practicality, Acura has spent the last decade or so struggling with its image. The sporting credibility suffered a mighty blow with the loss of cars like the Integra, RSX and NSX, and recent years have seen the Japanese company attempting to recast itself as a technology leader.
All of that makes this latest Acura commercial, Let The Race Begin, even more difficult to understand, metaphorically speaking. The horsepower-horse race 'theme' certainly isn't difficult to fathom, with mecca-equine versions of popular luxury brands filling the screen. But the choice to make Acura's filly a flesh-and-blood creation seems odd, for the high-tech theme. Acura as "thoroughbred apart from the rest of the field" seems to be the rough message here, though we're not sure we're buying it. We're also not sure we're comfortable with how much these ponies reminded us of a certain off-putting robotic dog...
Looks expensive, at any rate. Watch the robot ponies run for yourself, below.

2017 Acura NSX #001 is finally here | Autoblog Minute

The first 2017 Acura NZX rolls off the line in Ohio and Lincoln may be ditching some initials for a classic nameplate. Senior Editor Greg Migliore reports on this edition of Autoblog Minute. Show full video transcript text [00:00:00] The first 2017 Acura NSX rolled off the assembly line this week in Marysville, Ohio. Marking the return of the iconic supercar. VIN #001 went to Nascar Owner Rick Handpick. He paid $1.2M at auction for the first NSX. The proceeds went to charity. The 2017 NSX uses a twin turbo V6 teamed with three electric motors to make a total of 573-hp and 476-lb.ft of torque. The supercar also runs a nine speed dual clutch transmission and AWD. The starting price is $157,800 but you can option this thing out to well over $200k. Ford Motor Company applied this month to get the rights to the trademark for the word Zephyr. Lincoln is using some real names again aside from these MKC and MKX things that don't mean a lot to the general public. The Navigator is going strong and a new one comes on next year. Plus it brought back the Continental which was a well revived move. So Zephyr should ring a bell it was used in the 1930s and 40s, it was also used a little less memorably in 2006 on a Lincoln model that was essentially a rebadged Ford Fusion. Here's the take away: we think the MKZ might be rebadge as the Lincoln Zephyr. For Autoblog I'm Greg Migliore. Autoblog Minute is a short-form video news series reporting on all things automotive. Each segment offers a quick and clear picture of what's happening in the automotive industry from the perspective of Autoblog's expert editorial staff, auto executives, and industry professionals. Acura Lincoln Coupe Luxury Performance Autoblog Minute Videos Original Video trademark Lincoln Zephyr