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Acura organizes new business division to confront falling sedan sales

Honda and Acura North America have announced a major restructuring of operations in hopes of turning around Acura's flagging business. For 2013, sales for Acura's sedans dropped 10.4 percent, while its CUV sales grew by 21 percent. The newly formed Acura Business Planning Office will attempt to right the ship.
As part of the restructuring, Acura is promoting Erik Berkman from President of Honda R&D Americas to lead a new division called the Acura Business Planning Office. Berkman has been with Honda since 1982 and led development of the 2006 Accord. He was also the first US engineer to head North American research and development and has been head of Honda Performance Development since 2008. "Erik's appointment to the new Acura Business Planning Office is a clear indication of the high priority we place on Acura," said Honda spokesperson Jeffrey Smith to Automotive News.
American Honda Motor President and CEO Tetsuo Iwamura is also going to be working to improve the business. He has been elected chairman of American Honda's board, and has simultaneously taken the new position of Corporate Brand Officer to improve the management of the company's brands.

2023 Acura RDX gains convenience features, costs $750 more

The 2023 Acura RDX has made it to dealer lots boasting a couple of new add-ons and a higher MSRP. Honda's luxury arm rejigged the equipment list for the 2022 model year, addressing the omissions that many, including us, griped about. Beyond the styling tweaks, the RDX got a quieter cabin, reworked drive modes and a retuned active suspension, standard wireless Apple CarPlay and Android Auto, Amazon Alexa compatibility, and a USB-C charging port. Enhanced convenience and safety gear counted blind-spot warning, automatic emergency braking with pedestrian detection, and chassis reinforcements to improve crash performance. For 2023, Acura has made three years of AcuraLink and two years of the Acura Maintenance Package standard. AcuraLink includes the Security and Remote Packages. The former notifies a help center in case of a collision or emergency, and provides "enhanced roadside assistance." The latter gives owners smartphone control of the vehicle from a distance so they can start and stop the engine, lock and unlock the doors, find their vehicle whether it's simply been parked or if it's been stolen, and geofence a driving area. The maintenance package takes care of scheduled care for two years or 24,000 miles, whichever comes first. The 2023 version of the two-row crossover starts at $750 more than it did in 2022. This isn't bad considering AcuraLink runs $359 for a three-year commitment and a maintenance package would easily cost a few hundred more — or about the price of a bag of groceries lately. MSRPs for the 2023 RDX range after the $1,195 destination charge are: RDX: $42,545 RDX with Technology Package: $45,195 RDX A-Spec: $48,195 RDX with Advance Package (AWD only): $52,545 RDX A-Spec with Advance Package (AWD only): $54,545 Adding AWD to the three lower trims costs $2,200. Every RDX gets powered by a 2.0-liter turbocharged four-cylinder with 272 horsepower and 280 pound-feet of torque, shifted through a ten-speed automatic. Related video:

Acura doubles CPO non-powertrain warranty to 2 years

On the same day Acura dropped a scintillating teaser for its upcoming Type S Concept, it also quietly announced some less exciting (unless you're in the market for a used Acura) news: It's improving the warranty that comes with its certified preowned (CPO) vehicles. Non-powertrain coverage is doubling from one year to two years, while powertrain coverage remains the same at seven years. Starting this year, Acura's Certified Preowned Vehicle Limited Warranty, which begins after the New Vehicle Limited Warranty, will be two years or 100,000 miles for non-powertrain coverage, a significant improvement from the previous guidelines of one year or 12,000 miles. Powertrain coverage is seven years or 100,000 miles, whichever comes first. In addition to the better warranty, Acura will offer new CPO customers a complimentary dealership maintenance service, which includes a check or change on the oil and oil filter, air intake filter, cabin air filter, rear differential fluid, brake fluid, and a tire rotation. Furthermore, CPO customers will get three free months of AcuraLink on a trial basis. Under warranty like in previous years, Acura will continue to offer "Motor Club Benefits," which includes emergency towing, flat-tire change, battery boost, emergency fuel delivery, and lockout assistance. Acura has strict rules for what can be considered for its CPO program. The car must be six model years or newer, so between 2014-2020, and it must have less than 80,000 miles on the dial.