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Honda CEO says we shouldn't expect any new sports cars

It wasn't so long ago that Honda was known for its sporty two-door models, with models ranging from the Civic del Sol to the Prelude and from the Acura Integra and RSX to the Honda S2000. But look at its range today and all you'll see are the Civic and Accord coupes. Honda has essentially let competitors like the Scion FR-S/Subaru BRZ and Nissan 370Z take the place it once claimed as its own. But if you were hoping Honda would fight back with a new coupe or convertible of its own, we're afraid you're going to have to downgrade those hopes to pipe dreams.
While in Japan ahead of the Tokyo Motor Show, Autoblog had a chance to sit down with American Honda CEO Tetsuo Iwamura (pictured at right). When we asked about the potential for a new sports coupe or convertible in the Honda or Acura lineup, he pointed to the current Civic and Accord coupes - not to mention the upcoming new NSX - but said that Honda has no replacement for any of the aforementioned models (or a rival for the FR-S or 370Z) in the pipeline, saying only that the company is monitoring potential demand.
What Iwamura-san did note was that he's a personal fan of the new S660 roadster (pictured above) set to be unveiled tomorrow, and he is pushing (or at least hoping) that it will come to North America. Given that he's head of both Honda's American office and its global automobile operations, one might think that the only person he would have to persuade is himself (well... himself, and potential buyers), but the sporty droptop looks to be about kei-sized, which sadly suggests that it may be too small for American tastes and perhaps not designed with US crash-test standards in mind anyway.

Ludacris discusses Fast and Furious 7 and his 1993 Acura Legend

It's easy to think of most wealthy celebrities as egotistical, materialistic individuals who own a Ferrari for every day of the week. The reality, though, is often much less severe. See, they can get attached to things, like cars, just like normal folks. Take Alfred Morris, for example. A 22-year-old running back with the Washington Redskins. Morris still drives the 1991 Mazda 626 that he had in college, despite a healthy $2.2 million contract.
Rapper/actor Ludacris is an even more extreme example of automotive loyalty. With an estimated net worth of over $70 million, Luda has the money for his own private plane. Yet that wealth doesn't stop him from regularly driving the 1993 Acura Legend he has had since before he found fame.
Ludacris, whose real name is Chris Bridges, recently discussed his old Acura during an appearance on the Ellen DeGeneris Show to promote his new album. It sounds like he's put 10,000 miles on the trusty sedan since it last popped up online less than a year ago, so it's pretty clear that he drives it on the regular. In fact, Ludacris says he still pens new songs sitting inside it, just like he used to back in the day when he was starting out.

The Acura Integra is coming back, but what exactly will it be?

Yep, the Acura Integra is back! Acura has offered limited information about the revival of its compact nameplate, and while we suspect it will replace the ILX outright when it debuts in 2022, Honda's luxury subsidiary has yet to cough up any more useful information. That's fine; it means we can fill the void with baseless speculation educated guesses as to what form the next-generation Integra will take.  While we're all excited about its resurrection, Autoblog is not a hive mind, and each of us has a different idea of what a new Integra could (or should) be. Here are our takes, for whatever they're worth, which could easily be absolutely nothing.  Associate Editor Byron Hurd: Yes, that's a photo of a CR-Z model at Honda's design studio. Bear with me here; I promise I'm going somewhere with this. Frankly, as cool as it would be to see Acura take the fight to the likes of the Audi A3, Mercedes-Benz CLA and BMW 2 Series Gran Coupe, I can't help but look at the (lack of) success of the ILX and wonder whether there's any hope for something so formulaic.  While I'm sure this will offend at least a few "purists," I'd love to see Honda leverage whatever equity the Integra nameplate has left to pivot its more mainstream cars toward electrification. Sure, an all-wheel-drive take on a Civic Si or Type-R sounds really cool, but how about an accessible fastback coupe or sedan with a scaled-down version of the NSX's powertrain, flipped front-to-back? Base it on a smaller (turbocharged?) ICE, stick the electrified axle in the rear, and voila. Ford has proven that hybrids don't have to be expensive; heck, even the CR-Z was cheap back in the day.  As bothersome as this idea may seem to the faithful, consider this: The ILX wasn't a bust because it was called "ILX." Small sedans just aren't worthwhile investments for automakers right now, so as abhorrent as hybridization or electrification may seem, the alternative could very well be a subtle crossoverification of the Integra nameplate. Does that sound more appealing? Because I sure don't think so.  News Editor Joel Stocksdale: So, just as was the case with the Integra and even the ILX, I have no doubt the new Integra will be based on the Honda Civic. And I think that will probably be a very good thing. The new 11th-generation Civic seems to be as good if not better than the outgoing one, so add some nicer interior pieces and some sound-deadening, and it should be a great, roomy entry-level luxury alternative.