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Sony Honda EV venture's plan for online sales has dealers squirming

TOKYO/DETROIT — A new joint venture formed by Japan's Sony Group Corp and Honda Motor plans to introduce a premium electric vehicle later this decade, and the automaker's U.S. dealers are anxious to be part of the sales process. Sony Honda Mobility said on Thursday it was aiming to deliver the first of the unnamed EV by 2026, starting in the United States, and will sell them online. The success of Tesla at selling EVs without franchised dealers is putting pressure on established automakers to overhaul their retail networks. That leaves dealers across most brands concerned about their place in the changing world and whether profits will be squeezed. The online aspect of the Sony Honda plan, as well as the lack of details around how the vehicle will be sold and serviced, has raised questions with the Honda and Acura brand dealers. Many nonetheless expect Honda to work through the existing retail network. "These issues are certainly a concern," said Brian Benstock, general manager and vice president of Paragon Honda and Paragon Acura in Queens, New York. "The best path forward is with the dealers." "We have a role (automakers) can't replicate," said Benstock, who also is on the Acura national dealer advisory board and has spoken with Honda officials about the new vehicle. "There's no way that Honda wants to hurt their existing dealer body." Some dealers questioned why Honda would even consider trying to work outside the current U.S. sales network given its national reach. Honda has about 1,100 Honda dealers and 270 Acura dealers. A Honda spokesperson referred questions about the joint venture to the new company. Sony Honda spokesperson Mai Nagadome said there are still a lot of details to finalize, but selling through the dealers has not been ruled out and customers would feel uneasy without some kind of after-sales service process. "The cost of continuing to develop (internal combustion engine) products along with EVs and autonomous tech and software for the next generation vehicles is proving to be quite the challenge," said Peter Hennessy, dealer principal of Atlanta-based Hennessy Automobile Companies, which includes a Honda store. "I get teaming up with Sony, but it should be done in conjunction with the dealer network, not outside it," he added.

2025 Acura RDX treated to minor nip and tuck, but stays the course

The 2025 Acura RDX is due for a complete overhaul as this generation enters its seventh model year, but it looks like we’ll need to be a little more patient, as Acura just announced this 2025 model is getting a light refresh. A new “frameless” grille with a mesh pattern adorns the front to bring it in line with other Acuras wearing the same design. New wheels throughout the lineup spruce things up along the sides, with 19-inch Berlina Black-painted rims being the new standard option. Meanwhile, Advance Package cars receive new body-color lower exterior trim and unique multi-spoke machine finish 19-inch wheels. A-Spec trim RDXs step things up to 20-inch wheels with their own unique design. Lastly, three new shades join the color palette consisting of Solar Silver Metallic, Urban Gray Pearl and Canyon River Blue Metallic. Interior updates see the RDX gain a new center console design that features larger cupholders and an improved wireless phone charger. What it does not change is the True Touchpad infotainment system. Acura went away from its long-running (and controversial) infotainment system design in the new 2025 MDX, but the RDX marches on with the same design. What is improved, though, is the 10.2-inch screen itself. Acura says itÂ’s updated and now supports a wide-screen mode for wireless Apple CarPlay/Android Auto. Previously, it only displayed on part of the screen with the other portion reserved for various other things. The final interior update is a quality one, as Acura says Advance Package cars (including A-Spec with Advance Package) will be equipped with full-leather upholstery, ambient lighting on the new center console and backlit door speakers. Everything else about the RDX remains the same. As a reminder, that means itÂ’s equipped with a 2.0-liter turbocharged four-cylinder that sends 272 horsepower and 280 pound-feet of torque through a 10-speed automatic transmission. Pricing for this massaged RDX will come soon, as Acura says the 2025 model is hitting dealers later this month.

Acura NSX GT3 non-hybrid racecar on sale soon

Just over a year ago, Acura debuted the NSX GT3, the FIA GT3-spec racecar based on the automaker's latest and greatest. While it took years for the road car to hit the streets, the NSX GT3 was developed in a relatively short amount of time. This year, the car competed in several races under the factory banner, racking up 50,000 miles and two race victories. Today, Honda and Acura announced the NSX GT3 will go on sale for private teams. Think of the NSX GT3 as a stripped out version of the standard NSX sans hybrid system. The 3.5-liter twin-turbo remains, but, since there are no electric motors up front, all the power is sent to the rear wheels through a XTRAC semi-automatic 6-speed sequential transmission. The chassis is built in Ohio right alongside the regular NSX. The same goes for the engines. The block, heads, valve train, crankshaft, pistons, and dry-sump lubrication system are the same specification as the production car. Final assembly is completed in Italy. This past year, the NSX GT3 competed under the Acura banner in the WeatherTech SportsCar Championship GTD class and the Pirelli World Challenge GT category. In addition to those series, the car is built to compete in the Blancpain GT Series and 24 Hours Nurburgring in Europe, the Super GT GT300 class in Japan, as well as other GT3-spec race series. Different divisions of Honda will be handling global sales, with HPD responsible for the North American market. US pricing hasn't been announced, but converting the European models start at about $545,000. Now we just want to see a lightened, non-hybrid version of the NSX on the street. Related Video: Featured Gallery Acura NSX GT3 View 11 Photos Image Credit: Honda Motorsports Acura Honda Coupe Racing Vehicles Performance honda nsx acura nsx gt3