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Volvo PV444 turns 70

Volvo has made all manner of vehicles over the course of its long history, including coupes, convertibles, hatchbacks, sedans, wagons and SUVs. But the vehicle that started it all was the PV444.
Or rather, we should say, the PV444 is what re-started it all. Because while it wasn't Volvo's first model, it was the first one it produced after the war. Monday, September 1, will mark 70 years since the PV444 first debuted at the Royal Tennis Hall in Stockholm pictured above, where the company received 148,437 visitors.
That presentation there took place shortly before the end of World War II when the vehicle wasn't even finished yet. A team of 40 engineers and designers were still fine-tuning the final version, but were eager to show the public what it would start building after the last bullet was fired and peace would return to Europe.

Hot rod tractor stars in Swedish version of Farmkhana

The Nordic countries are known for their beautiful fjords, blonde-haired populace and bitter cold for a good portion of the year. The hours spent indoors during the dark, cold season apparently gives a lot of time for some crazy brainstorming. Tire store chain Vianor is highlighting the Traktor Terror in a new video. If Ken Block is the master of Gymkhana, then these guys know all about Farmkhana in their custom, turbocharged tractor.
According to the YouTube description from Vianor, the tractor is a 1956 Volvo BM Terrier with an added roll cage, adjustable front suspension and extended frame. The engine is thoroughly Swedish, and it's based on a Volvo 940 Turbo with a Volvo 240 head and Volvo 740 intercooler. However, it uses a Saab turbo Prospark ignition and fuel system. All told, the setup is claimed to make 225 horsepower and is capable of a top speed of 60 miles per hour.
That's not crazy power, but this tractor can certainly put it down. The farm machine has no problem smoking those big rear wheels and drifts easily.... although, it may be a tiny little bit unstable (hence the roll cage). If nothing else, this looks like the world's most fun way to be a farmer, that's for sure.

Volvo won't go after S-Class, 7 Series market

Volvo vice president of powertrain engineering, Derek Crabb, recently said that the Swedish automaker is developing smaller and smarter powertrain options that will "turn V8s into dinosaurs" - a statement that could have been our first indication that Volvo is no longer looking to create a luxury flagship sedan to take on German land yachts like the Mercedes-Benz S-Class, Audi A8 and BMW 7 Series. Now Automotive News seems to be backing this up after speaking with CEO Hakan Samuelsson, who said that a big sedan wouldn't fit the brand's green image and, more importantly, might not even be a car that its customers would even consider.
Rather than trying to compete in a small, established market against rear-drive, 12-cylinder sedans, Volvo is looking at the emerging, higher-volume premium small car segment to take on its German rivals with the all-new Volvo V40 (shown above). Not wanting to abandon the big-vehicle segment altogether, a next-generation XC90 is due out within the next couple years (and was spotted in some recent spy shots), and it will ride on the new Scalable Platform Architecture (SPA), which will be shared with the new S80 according to the AN article.