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Volvo eying return to 100k US sales to ensure dealer profitability

Struggling Volvo may be on a verge of a renaissance thanks to the forthcoming completion of its lauded concept car trilogy, new Drive-E engine family and much-discussed SPA modular platform. Its nascent renewal is mostly being financed by $11-billion in funding from its Chinese parent company, Geely, and if it all goes right, Volvo hopes to sell 100,000 cars a year in the States by 2016. That milestone is vital, because it would ensure Volvo's US dealer network is profitable, according to Volvo CEO Håkan Samuelsson.
In a new Ward's Auto story, Samuelsson notes that his company is launching a slate of fresh products in the coming years, including the new-to-the-US V60 wagon and mid-cycle updates for its S60 sedan and XC60 crossover. But the most important new vehicle will be the recently spied XC90 that is expected to be unveiled just before the end of this year. Samuelsson is also looking at future vehicles for the US, including replacements for the S80 and V70. The V40 is also planned for the US, but not until the next generation, according to the Volvo CEO.
Of course, it's going to take a lot to reach 100,000 US sales in three years. Volvo sold just 61,233 units here in 2013, and according to WardsAuto, Volvo hasn't sold 100,000 cars in the US since 2007. To reach its goal, Volvo's stateside business will need to grow sales by about 40 percent.

Volvo still undecided on offering plug-in hybrid versions of all models

The automotive world is only a few months away from getting its first real glimpse at Volvo's big gamble with the unveiling of the next-generation XC90 (pictured above as the Concept XC Coupe). We're already getting a preview of the revolutionary upgrades with the introduction of the Swede's Volvo Engine Architecture family into some of its 2015 models, like the recently driven S60. These changes are just the start, though. The real magic could be in the powertrains.
Dean Shaw, Volvo Cars North America vice president of corporate communications hinted to Autoblog a few months ago that every model sold in the US could come in a plug-in hybrid variant, starting with the new XC90. Despite confirmation rumors that this has now come to pass, Shaw told AutoblogGreen that the only thing Volvo is confirming right now is that the platform is capable of that. "We haven't confirmed that all US Volvos would be available with PHEV," he said.
Shaw did confirm that that XC90 will come with a gas and plug-in hybrid powertrain that offers "around 400 horsepower." According to Plugin Cars, the new XC90 will be unveiled in August and will make its public debut at an as-yet-unnamed auto show in the fall. Also, sometime during the 2016 model year, a plug-in hybrid variant will be added to its lineup.

Volvo demos autonomous self-parking car concept

A number of companies are developing autonomous vehicle technology - Google and Audi come to mind - but Volvo is applying its work in the area to a particular usage case: parking. The Swedish automaker has the technology up and running in a concept vehicle, which it says can be dropped off at the curb by its owner and left to its own devices to enter and navigate a car park, then find and park in an available parking spot. Volvo says the process can even be reversed when the owner is ready to go, with the car leaving the car park on its own to meet its key-holder again at the curb.
The vehicle first interacts with Vehicle 2 Infrastructure technology, which places transmitters in the road itself to inform the car (and driver) if the self-parking service is available. The driver then hops out, activates the Self Parking function on his or her smartphone and then leaves the car to do its work. The car uses sensors, all seemingly hidden from view (an advancement of its own in this field), to autonomously navigate the car park, which includes interacting and adjusting to other cars, people and objects.
The technology used here builds off of Volvo's other work in autonomous vehicle research, namely the Safe Road Trains for the Environment (SARTRE) project in which the company managed to create a train of four cars autonomously following a lead truck at speeds up 56 miles per hour. Volvo says the first application of its autonomous research in a production vehicle will happen at the end of 2014 with some level of autonomous steering available in the next-generation XC90. See the system in action by watching the video below.