2010 Toyota Prius V (5) Advanced Technology Package on 2040-cars

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Next-gen Toyota Prius spied inside and out

Toyota has built itself into the industry's standard-bearer when it comes to hybrids, and it isn't going to let the poster child for gas-electric vehicles get stale on the market. These spy shots captured in California are our first good look at the next-generation Prius, which could come to market wearing a 2015 model year designation.
Even though it looks like Toyota may have blown its annual camouflage budget on this mule, we can clearly see that it will have the same iconic half-moon design that has been with the car since 2003. If so, this goes against reports from last year that suggested the car would be getting a different look inspired by the 2013 NS4 Concept. Although, this could also indicate that the Prius family will continue to grow - adding a new sedan - to the existing Prius C, Prius V and Prius Plug-In lineup.
These spy shots also give us an indication as to what the interior will look like, with a more stylish three-spoke steering wheel and an instrument panel design that sort of reminds us of a BMW. On the other hand, all the tape, cobbled together pieces and lack of space for a center stack display screen has us thinking this isn't what the final product will resemble.

Toyota expects hybrids will soon reach 20-percent sales volume globally

Hybrids have come quite a long way from their roots as dull, slow, boring ecomobiles. Today, Porsche sells three hybrid models, one of which is the amazing 918 Spyder. BMW will soon sell four, including a low-slung, two-seat sports car. Even Ferrari and McLaren, full-fledged hypercar manufacturers, are embracing the tech. And all of these cars are sold alongside the same sort of boring cars that popularized hybrids in the first place. According to Toyota Chairman Takeshi Uchiyamada, though, we should see an even bigger increase in the number of hybrid vehicles in the coming years.
"I foresee hybrid models pretty soon reaching 20 percent of global sales from about 13 percent to 14 percent now," Uchiyamada-san told Automotive News. Uchiyamada is the man behind the original Prius, which gives him some degree of authority on making predictions about hybrid adoption.
What's remarkable, though, is that the 20-percent figure doesn't include plug-in hybrids, just gas- and diesel-electric models. "Suppliers need higher volumes to slash costs of components specific to plug-in models, including batteries that should be bigger and more capable than the ones used in traditional hybrids," Uchiyamada told AN.

Toyota asking NHTSA for waiver on 206K vehicles

Toyota has filed a petition with the National Highway Traffic Safety Administration asking for a waiver to avoid recalling about 206,271 2012-2014 Camry, Avalon, Corolla, Sienna, Tundra and Tacoma vehicles, some of its most popular models. The affected vehicles contain seat heaters that might not meet government flammability standards. Toyota says in the waiver that "the chance of fire or flame induced by a malfunctioning seat heater is essentially zero," according to The Detroit News. The automaker notes the part makes up less than one percent of the seat's weight.
Initial reports of the problem arose in late January when Toyota issued a stop-sale order for 2013 and 2014 model year versions of those vehicles. The automaker says that there have no been reports of fires or injuries in the affected cars, and the problem was discovered during testing by the South Korean government, according to The Detroit News.
We've reached out to Toyota for comment on this development and are awaiting a reply. We'll update this post if and when we hear back.