1986 Suzuki Samurai Diesel on 2040-cars

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Mitsubishi CEO vows to stay in US on heels of Suzuki's departure

By now, you're surely aware that Suzuki is pulling out of the US market. It was a bit of a foregone conclusion to most who've been paying attention to the automotive realm, but it still sent a small shockwave through the industry. And one of the most oft-heard retorts goes something like this: "Next up: Mitsubishi."
It's easy to understand why many question Mitsubishi's existence in the States. After all, now that Suzuki is gone, Mitsubishi is the Japanese automaker with the fewest sales in America. Furthermore, the automaker's market share has dropped from .7 percent to just .4 percent after seeing sales fall 29 percent to 50,103 units through October.
In any case, Mitsubishi fans needn't worry. Speaking to Automotive News, Mitsubishi President Osamu Masuko said, "We have no intention whatsoever of withdrawing from the US market." That's about as clear as clear can get. It's also worth mentioning that Gayu Uesugi was just named chairman of Mitsubishi Motors North America, and his main responsibility will be to revitalize the brand in the US.

Remembering Suzuki of America... in commercials

American Suzuki Motors is leaving us, but as long as the lights are on at YouTube, its commercials will stay behind to remind of the times we shared. We dug up nine commercials - sort of like a Time Life infomercial for an entire brand - and among the starring actors are the X-90 improving the 90s with the help of a Pez dispenser, the Peter Pan-ish Sidekick, Optimus Prime getting his pipes all smoked up over the 1987 Samurai and an XL7 that would have sold in the millions if its commercial were even half true.
We've also included a remarkably oddball eight-minute featurette/commercial about a giant Suzuki Swift. You'll find the retrospective in the videos below. Enjoy.

Four seniors to drive around world in pair of Suzuki Jimny SUVs for charity

Plenty of us here at Autoblog have designs for epic drives. Whether it's bouncing around the country in an old International or heading from Alaska to Chile on a bike, we like to think we have big aspirations. Or at least we did until we heard about these four gentlemen. You see, Leslie George Carvall, Alan Butler, Glyn Maher and Charles Scott are all in their 70's, and they plan to pile into a pair of Suzuki Jimny SUVs and drive around the world. Sort of makes a hike across country seem like a trip down the block to the local corner store. They're calling it "The Ultimate Challenge," and they plan to undertake the journey for two reasons.
First, they want to prove that age shouldn't stand in the way of people doing what they want to do. Second, the group hopes to raise funds for the 'Heaven Can Wait I'm Busy' group, which aims to direct money toward worthy charities both in the UK and around the world. Save the Children and Oakhaven Hospice are the two currently designated charities.
The trip gets started in just three days, and you can head over to the effort's site to track their progress. The route should cover some 16,500 road miles and 10,375 sea miles. You can also catch up with the project on Facebook.