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Subaru teasing new WRX S4 model ahead of Japanese debut

The Subaru WRX range is growing just a little bit larger, at least in Japan, with the automaker's teasing announcement of a new version called the S4. Unfortunately, the company is keeping details about its latest all-wheel drive sport sedan a closely guarded secret for the moment.
From what we can glean, it appears that the S4 might be a more luxurious take on the WRX. According to the release, the name stands for the four qualities that Subaru wants the sedan to have: "'Sports performance', 'Safety performance', 'Smart driving' and 'Sophisticated feel.'" As part of this focus, the car comes with the company's EyeSight camera system. Thankfully, we don't have too long to wait to find out what all of the buzz words actually mean because Subaru is unveiling the S4 on August 25 in Japan.
The automaker also launched a teaser website for the S4 that you can cheek out, here, but at the moment it doesn't provide any more details about the new sport sedan. The site just has countdown until the August reveal. There's also no indication yet whether this potentially more premium WRX could make it US shores. Scroll down to read the Subaru's rather concise teaser for the upcoming S4.

Are you the Subaru WRX Concept for New York?

When Subaru dropped a hint about bringing an "all-new performance concept car" to the New York Auto Show this year, we immediately started hoping and praying that a conceptual iteration of the next WRX was in the offing. Looks like that might have paid off. While no official word has yet been written or uttered from Subaru, a French website called Blog Automobile has released a gallery of images that would seem to spill the beans about the WRX Concept.
If the leaked images are correct - and they look awfully complete and well done if they're not - WRX styling is taking a turn for the handsome. The sleek sedan in these images has all of the cues that we've come to expect from our rally-ready Imprezas: a dominating hood scoop and very wide stance with beefy wheels, and seems to miss only the rear wing to fit the perfect WRX stereotype. (And, yes, it should have gold wheels.)
There's no press release to be found, but the source is citing specifications as if it knows what it's talking about. We're told that 275 to 300 horsepower are the likely output of the turbocharged boxer four-cylinder engine, and that brakes with ventilated discs and six-piston calipers are there to haul the all-wheel-drive Scooby down from speed. If our earlier reporting is correct, we might expect to find an electric turbo under that imposing hood, too.

How new car shortages may impact your buying experience

If you want further proof that the auto industry is bouncing back, look no further than the empty lots and forecourts of your local dealership. According to a story by The Wall Street Journal, continued high demand for mainstream cars is overtaxing automakers' ability to produce enough models. Several dealers interviewed for the story are reporting two-week supplies as opposed to the typical two-month allocations.
With sales expected to hit 1.4 million units when August numbers arrive shortly and incentive spending down to its lowest amount since January, these limited supplies are pushing prices even higher. For example, according to the WSJ, the average price of a Ford Fusion is up past $26,000. Unfortunately, it's difficult for manufacturers to increase production quickly. If it invests in its facilities, as many manufacturers have done, it risks wasting cash if growth suddenly slows. At the same time, the momentum gained over the past several years could be short lived if vehicle supplies continue to dwindle. "Manufacturers are in a precarious situation," notes Karl Brauer, a senior director at Kelley Blue Book.
Low interest rates and a wealth of desirable features are also allowing customers to purchase more expensive vehicles while justifying their higher overall price tags, a situation that is compounding supply shortages. Even now, during the annual end-of-summer clearance season, deals on new vehicles are remarkably difficult to come by. According to the report, the Toyota Corolla is in a self-inflicted state of shortage, as Toyota clears out inventory in anticipation of the new 2014 generation arriving in dealers. Ford's supplies should rebound as Fusion production comes on line at its Flat Rock, Michigan factory. The Chevrolet Impala, Honda Odyssey, Civic, and Accord and Subaru Forester are also facing shortages.