10 Subaru Legacy Sedan, 2.5l 4 Cyl, Auto, Cloth, Pwr Equip, Cruise, 1 Owner! on 2040-cars

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Should Subaru stay niche or go mainstream? [w/poll]

Out of all the automakers doing business in the US, Subaru is the one that has carved out the most interesting niche for itself in the minds and lifestyles of buyers. Outdoorsy types, dog lovers and active families alike flock to Subaru's rugged nature and all-wheel-drive utility - and they're fiercely loyal, which is probably why Subaru has become a success story.
But Subaru is still a relatively small player in the US market, and with recent profits surging, parent company Fuji Heavy Industries is facing a dilemma: continue on with the successful niche market Subaru has carved out for itself, or attempt to go mainstream and give big players like Nissan and Toyota a run for their money. According to Carscoop, Japan Times and Bloomberg News are reporting that Fuji Heavy is beginning discussions this month to determine which direction Subaru will take.

Subaru recalling almost 634,000* CUVs, sedans for possible puddle light short

The National Highway Traffic Safety Administration announced a massive recall campaign today for some of the more popular Subaru models due to defective puddle lights that could short out and possibly lead to smoke and/or fire.
(*)While the recall notice lists a total of 633,842 Forester, Legacy, Outback and Tribeca models from various model years, Automotive News is reporting that there are only 53,999 units actually equipped with the defective lights, but Subaru is having to make the massive recall since it is unable identify which vehicles have the lights.
The problem with the 2009 through 2012 Forester, 2006 through 2012 Tribeca and the 2010 through 2011 Legacy and Outback is that the puddle lights mounted under the door mirrors can collect water or moisture, which can lead to the short. To fix the problem, Subaru is adding an extra fuse to the wiring harness as a part of the recall that will go into effect next month. For Forester owners, this is the second major recall in less than a year following the 275,000 units that were afflicted with faulty rear seatbelts.

Subaru offers glimpse of Viziv 2 Geneva concept

Subaru clearly sees something special in its Viziv crossover concept. After debuting it at last year's Geneva Motor Show and evolving it for the Tokyo Motor Show, the Japanese brand is bringing a Viziv 2 concept to this year's Geneva show on March 4. It also has a few other cards up its Swiss sleeve, too, as it has plans to display its new WRX STI road car and racecar for the Nürburgring 24 Hours this summer.
The third iteration of the Viziv gets reshaped boomerang headlights and new LED foglights, but that's all we know for the moment, because Subaru has only released a single teaser rendering along with a tantalizing claim that the showcar "signifies a future path" for the brand's next models.
The powertrain for the Viziv 2 is also still a secret. Both previous concepts used three-motor hybrid systems matched to continuously variable transmissions. In the first concept, primary power came from a diesel engine, while gasoline power was said to motivate the second evolution in Tokyo.