2008 Subaru Impreza 2.5i Wagon 4-door 2.5l on 2040-cars

Auto blog

Subaru recalling over 8,000 cars for Takata airbag inflators

We have one more automaker to chalk up recalling Takata airbag inflators. Subaru is now throwing its hat in the ring by repairing 8,557 vehicles nationwide for faulty front passenger inflators. According to the Defect Notice from the National Highway Traffic Safety Administration, the problem affects 3,151 examples of the Legacy, Outback and Baja from the 2003 and 2004 model years and 5,406 units of the Impreza, including the WRX and STI (pictured above), from the 2004 model year.
As we all know by now, it's possible for the inflators to explode during airbag deployment possibly affecting not only the bag's inflation but also potentially spraying metal shrapnel at occupants. All of the affected vehicles will receive new passenger side inflators at no charge to the owner.
Seven automakers in the US announced recalls for the problem in late June affecting an estimated 2.1 million vehicles. Unlike some of the companies, Subaru is repairing all of the affected models in the US, rather just in certain warm-weather states. According to company spokesperson Michael McHale to Autoblog the reason is that "it was simpler to get everybody in there and make sure it was done." The replacement inflators should be in by the end of July, he said. Scroll down to read the recall report from NHTSA or download the full defect notice as a PDF, here.

Travis Pastrana puts on blue and gold Subaru jacket again

Travis Pastrana partnered with Subaru for eleven years, the relationship going especially well from 2006 to 2010 when Pastrana won four consecutive Rally America National Championships. They broke up in 2010 to give Pastrana space for his NASCAR fling and a couple of years in Global Rallycross with Dodge.
Giving up on his NASCAR dream last November has made possible a reconciliation with his former automotive love: Subaru has just announced that Pastrana will return to its Rally Team USA for the 2014 Rally America Championship, partnering with veteran team driver and current Rally America champion David Higgins.
Although the season begins later this month in Atlanta, Michigan, Pastrana won't return until the second round in February, the Rally in the 100 Acre Wood in Salem, Missouri. He'll also be at the start of the Global Rallycross round of the X-Games in June, but in a WRX STI this year instead of his erstwhile Dodge Dart. You'll find a press release below with a few more bits of information, and there's always this trip down memory lane...

Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.