2004 Used 6.8l V12 48v Automatic Sedan Premium on 2040-cars

Auto blog

Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

Rolls-Royce spotted testing even sportier Wraith

A Rolls-Royce is not what you'd typically consider to be "sporty." Luxurious. Stately. Even powerful, packed as they are with twelve-cylinder engines displacing in excess of six and a half liters. The Wraith set out to change that with a sportier package, more rakish profile and an even more potent version of the Ghost's 6.6-liter twin-turbo V12 to make it the fastest and most powerful Rolls-Royce ever made. But now it seems Goodwood is working on an even more aggressive version.
Spotted undergoing testing in parent company BMW's home country of Germany, this particular Wraith might strike you as the same one we've already seen, save for a few telltale details. It may be wearing the same rolling stock as the existing model, with what look like the same tailpipes protruding ever so elegantly around back, but at the bottom of the front bumper and atop the rear trunklid you'll notice more assertive spoilers added on.
To what end, we cannot be certain, but our spotters on the ground seem to think this is a prototype for a more extreme version of the Wraith - possibly inspired by the attention garnered by the Bentley Continental GT3-R. Could we be looking at a Wraith V-Specification like we saw with the Ghost? We'll have to wait to find out for sure, but in the meantime you can scope out the virtually undisguised prototype in the gallery of high-resolution spy shots above.

Rolls-Royce teases Wraith debut in Geneva

Rolls-Royce is headed to the 2013 Geneva Motor Show with a new addition to its lineup: the Wraith. The ultra-luxury automaker says it plans to start deliveries by the fourth quarter of this year, though details are scarce at the moment. The automaker has contented itself with saying the Wraith will the "most dynamic, powerful and beautiful Rolls-Royce in the company's history." We hear it will be the most modest, too.
Rolls-Royce first began using the Wraith nameplate in 1938. The original car used a tweaked version of the 4.3-liter inline six-cylinder found in the company's 25/30, but its real claim to fame came from the fact that it boasted speed-variable hydraulic dampers. Capable of reaching speeds of up to 85 miles per hour, Rolls-Royce only built 492 examples of the vehicle's chassis.
You can look for the new Wraith to bow at the Geneva Motor Show in March. In the interim, check out the shockingly bare press release below and get ready for a spate of teasers to follow.