4x4-77k-cummins-drw-texas-xd Rims-toyo Tires-exh & Elec Brake-auto-crew Cab-nice on 2040-cars

Auto blog

Chrysler thinking of taking on Ford SVT Raptor?

An argument could be made that Chrysler already offers a competitor to the much-loved Ford Raptor in the form of the Ram Runner pickup. The difference, though, is that Ford builds the Raptor right on the production line, whereas Ram requires the buyer to have modifications made at one of its dealerships after the initial purchase is made.
That distinction may soon be a thing of the past, according to a report from Wards Auto. "If we could see that the volume was significant enough that it makes sense to do it, we'll do it," says Pat Dougherty, vice president of Mopar parts, sales and field operations. "But if we don't, then we'll continue to do it the way we do it."
Additionally, Chrysler would reportedly like to put more emphasis on the fuel efficiency of its off-road-ready lineup, which is spearheaded by the Jeep Wrangler. Says Dougherty, "For a lot of the people who go off-roading (but) actually drive their vehicle as a daily driver, they want to make sure they're getting fuel efficiency while they're driving to work."

Ram debuts Rumble Bee redux at Woodward [w/video]

Ten years ago, when the Ram truck still wore a Dodge badge, a special yellow-and-black model called the Rumble Bee launched, paying homage to the Super Bee muscle car of the 1960s. Now, we have the Charger Super Bee, wearing the same buzzworthy paint job. But for the 2013 Woodward Dream Cruise, Ram has created a modern version of that Rumble Bee pickup based on the current 2013 Ram 1500, though unlike the last go-around, this one is purely a concept. For now, anyway.
This concept truck uses the 1500's lightest configuration - a single cab, two-wheel-drive model. From there, it has been painted in Drone Yellow with a matte finish, and a Mopar ground effects kit gives the truck a more aggressive stance on the road. The large, 22-inch wheels certainly help that, as well, painted in black to match the other dark accents found around the pickup's body.
Inside, to no one's surprise, the black and yellow theme carries on, with leather upholstery and sport mesh seats. That Rumble Bee logo adorns the chairs and floor mats, but the coolest (or weirdest) touch is the actual amber-encased bee found within the rotary shift knob. Seriously.

Ram Truck's Gear Up! hunting series teaches you how to gut a deer

Ram knows that hunters and other outdoor enthusiasts make up a key demographic of its trucks' sales, so late last year it started an Internet hunting video series called Gear Up! on YouTube hosted by a variety of attractive ladies dressed in camouflage. (Ram knows its target audience, eh?).
This series has been going since October, but it caught our eye with a recent episode that gives instructions on how to properly gut (or dress) a deer. There are no graphic images, but Megan (this episode's host) does provide detailed and frank - if slightly surreal - deer-processing tips in a cheerful tone. For example: "Begin sliding your knife up the deer's belly towards its neck" and "sever the final tubes of the rectum." Oh, and this gem: "At this point, you'll need to get a little limber and actually stick your hand and knife up through the hole that is now visible leading into the deer's throat..."
Keep in mind, this is one of the advanced videos, so if you're really trying to learn how to hunt deer, you should start from the earlier, beginner-level videos in this Hunting 101 series. Scroll down if you'd like to learn how to clean a deer carcass Ram-style, and we've even included a few of the other how-to videos (including how to choose a taxidermist!) in this somewhat bizarre lifestyle marketing series.