2012 - Ram 3500 on 2040-cars

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Discerning Ram owners can now match their truck to their RV

Are you frustrated that the two-tone paint on your new pickup truck doesn't match the RV that it's hauling? We have good news for you. Today, at the Dallas Auto Show, Ram unveiled a new color for the 2017 Laramie Longhorn: the imaginatively named RV Match Brown. In Ram's words, the "Luxurious two-tone premium model displays distinctive design cues" and is "designed to match or complement RV trailer graphics." The new color replaces White Gold in the two-tone lineup and is only available on the Laramie Longhorn trim. In addition to running the bottom length of the truck, the RC Match Brown paint covers the side steps and the spokes on the 20-inch aluminum wheels. All 1500 Laramie Longhorns come with 20-inch wheels, while the 2500 and single-wheel 3500 models come with 18s as standard and offer optional 20s. The color wasn't designed to replicate one specific color, just that general shade of brown that seems to be ubiquitous in the RV industry. The RV Match Brown is available with nine exterior colors. The Laramie Longhorn is the second highest trim level of the Ram 1500, slotting just below the Ram Limited. Features include items like laser-etched leather with complimenting walnut burl inserts. It's no Rolls Royce, but it's hard to find a more decked-out truck on the market. Related Video:

Ram 1500 custom trucks for SEMA go high and low

For SEMA, Mopar only created two in-house custom 2019 Ram 1500 trucks, and they're fairly mild in terms of modifications, many of which are existing Mopar accessories. But at the very least they show two extremely different ways to upgrade a Ram, with one being an off-road-oriented Ram Rebel, and the other being a lowered, street-oriented truck. The latter mod has become a bit unusual in a world dominated by Raptors and ZR2s. We'll start by talking about the street truck, which is the only one of the two with its own unique name: Low Down. Its defining characteristic: It sits two inches lower than a standard Ram 1500. This was done with a concept lowering kit that Mopar does not offer. Another part not yet available is the hood, which features an aggressive scoop. Finally, inside are some concept aluminum pedals. There aren't plans for any of these to come to production yet, but you can be sure Mopar will be paying attention to the public's reaction, and if things go well, they could show up at a dealer near you. The other defining feature of the Low Down is its paint scheme, which is black over silver, with a stripe separating them painted in the same Brass Monkey bronze hue available on some of FCA's wheels. The factory Ram wheels also get a custom paint scheme. Aside from the special parts and custom paint, almost everything else is right out of the Mopar catalog, including the fender flares, bed cover, spray-in bedliner, 5-inch exhaust tips and cold-air intake. The Mopar-customized Ram Rebel doesn't get a fancy name, but it still gets plenty of tweaks. It uses the factory Ram lift kit, so it sits two inches higher than a stock Rebel. It also features 35-inch tires. Up front, there's the concept hood found on the Low Down. At the back of the bed, there's a new flashy matte black decal that will be available for Ram Rebels in the near future. The bed also has an available "Rambar" sport bar, with some Mopar auxiliary lights. The bed has a spray-in bedliner and a concept spare tire carrier. Out the back are the same 5-inch exhaust tips as on the Low Down. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Ram CEO rules out Hellcat pickup for now [w/poll]

If you've been waiting for Chrysler to shoehorn its new Hellcat engine into the Ram 1500 pickup, you may be waiting a while. Our compatriots at Car and Driver spoke to Ram CEO Bob Hegbloom about the prospect of a Hellcat pickup, and his answer was less than promising: "At this time, I would say no."
That doesn't mean it'll never happen, but does suggest that such a project is not currently in the cards. Which is a bit of a shame, considering how the last Mopar muscle truck turned out. The Dodge Ram SRT-10 was powered by essentially the same V10 engine as the Viper, channeled (in the short-cab version anyway) to the rear wheels through a six-speed manual. The supercharged, 707-horsepower Hellcat engine now available in the Challenger coupe and Charger sedan is even more powerful, and would make one heck of a performance truck - the kind that, long-travel suspension aside, might make some enthusiasts forget all about the Ford F-150 SVT Raptor.
In the meantime, we're still holding out hope that the Trackhawk name registered by Chrysler recently will point the way towards a Hellcat-powered Jeep Grand Cherokee SRT. Where would you most like to see the Hellcat engine pop up next?