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Ram Truck's Gear Up! hunting series teaches you how to gut a deer

Ram knows that hunters and other outdoor enthusiasts make up a key demographic of its trucks' sales, so late last year it started an Internet hunting video series called Gear Up! on YouTube hosted by a variety of attractive ladies dressed in camouflage. (Ram knows its target audience, eh?).
This series has been going since October, but it caught our eye with a recent episode that gives instructions on how to properly gut (or dress) a deer. There are no graphic images, but Megan (this episode's host) does provide detailed and frank - if slightly surreal - deer-processing tips in a cheerful tone. For example: "Begin sliding your knife up the deer's belly towards its neck" and "sever the final tubes of the rectum." Oh, and this gem: "At this point, you'll need to get a little limber and actually stick your hand and knife up through the hole that is now visible leading into the deer's throat..."
Keep in mind, this is one of the advanced videos, so if you're really trying to learn how to hunt deer, you should start from the earlier, beginner-level videos in this Hunting 101 series. Scroll down if you'd like to learn how to clean a deer carcass Ram-style, and we've even included a few of the other how-to videos (including how to choose a taxidermist!) in this somewhat bizarre lifestyle marketing series.

2013 Ram 1500 Black Express is midnight in the garden of good and evil

Building off of the solid base of its 1500 pickup, Ram has announced a dark horse in its stable, the Ram Black Express, which comes equipped with a bevy of features to distinguish it from the regular Express model. (Just don't call it a black sheep.)
The Black Express sets itself apart visually from other 1500s with black 20-inch aluminum wheels, black bumpers, a black grille and front fascia with fog lamps, black Ram's head badges front and rear but no side badges for a clean, shaved look. The premium bi-function halogen projector headlamps with LED running lights, which aren't even an option on the regular Express, come standard on the Black edition.
The 5.7-liter Hemi V8 is unchanged, making 395 horsepower and 410 pound-feet of torque. Paired with the standard eight-speed automatic transmission, the truck can tow 6,500 pounds. It's on sale starting this month, and the base Black Express can be had for $26,955, just $1,105 more than the base Express 4X2 regular cab. Feel free to peruse the press release below and check out the image gallery below.

Chrysler recalls 2013 Ram pickups, 2014 Jeep Grand Cherokee

Chrysler's spate of successful products is about to be marred by a trio of recalls. The Pentastar is recalling 51,477 Ram trucks and Jeep SUVs. According to the National Highway Traffic Safety Administration, there have been no reported accidents, injuries or deaths related to the affected vehicles.
The largest action covers the Ram 1500, which is seeing 45,961 trucks being recalled. Models built between June 26, 2012 and February 5, 2013 are being recalled due to a potential software issue in the electronic stability control. Apparently, the system can be randomly deactivated upon vehicle startup.
Chrysler is also recalling 4,458 2014 Jeep Grand Cherokee models. Covering everything but the SRT models, the potentially defective SUVs were built between January 14 and March 20, 2013. This recall focuses on "premium headlights," which means cars equipped with LED running lights. During the switch from the bright daytime running lamp setting to the low-intensity parking light setting, an electrical spike can cause one of the Jeep's computers to go into a safe mode, turning off the LEDs. This violates Federal Motor Vehicle Safety Standards.