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Chrysler called out over lackluster Ram Runner by racer who helped develop it

Fans of off-roading and desert blasting might recall that Chrysler offers an aftermarket conversion that can turn a Ram 1500 into a road-legal desert racer, called the Ram Runner. The kit, sold through Mopar, includes some significant suspension upgrades, body tweaks and a brawnier cat-back exhaust for the truck's 5.7-liter V8.
Considering all of this, comparisons with the almighty Ford F-150 SVT Raptor are common. Among the off-road community, that makes these two a sort of Chevrolet Camaro and Ford Mustang for people that prefer driving on dirt. In the Race-Dezert forum, the discussion as to which truck was better was proceeding as normal - Ram fans said their piece and Ford fans said theirs. Then, a man named Kent Kroeker offered up his two cents.
See, Kroeker is a Baja racer, and the man that helped develop the Ram Runner. Despite his association with the truck, though, he had some less than kind words for Chrysler and the Ram Runner.

Superman-themed Ram Power Wagon hits the block for charity

If you were tired of seeing Batman get all the cool cars while your favorite superhero was left to his own considerable devices, you may have been intrigued when Chrysler unveiled a special Ram Power Wagon last summer. Tied in to the premier of Man of Steel, the unique truck packed a blueish-grey vinyl wrap (textured like Superman's outfit), gloss-black accents, anodized red trim, 17-inch alloys and an interior decked out with Superman logos.
It was a nice tribute to the superest of superheros, but Ram only made the one, and it wasn't offered for sale. That is, at least, until now. With the movie's debut now long behind us, the one-off Power Wagon is being auctioned off to benefit LA Family Housing, a charity dedicated to helping disadvantaged families in Southern California.
Citing our favorite car site, the online auction page places the donated vehicle's value at $112,674, but bidding as we go to press currently stands at $47,500 with three days remaining. Head on over to Charity Buzz to help out a worthwhile cause and give yourself the chance to get your hands on a one-of-a-kind vehicle and piece of cinematic history.

Chrysler's Woodward Dream Cruise festivities include Ram concept truck debut

The streets will be crowded next weekend along Woodward Avenue in Royal Oak, Michigan for the 19th Annual Woodward Dream Cruise. As part of the run-up to the festivities, Chrysler has announced that all of its brands - Chrysler, Jeep, Dodge, Ram, Fiat, SRT and Mopar - will bring along their latest vehicles. Also included will be a collection of classic American cars and various activities for attendees at the official Chrysler location on the corner of Woodward and 13 Mile Road.
Special to this year, Ram brand director Bob Hegbloom and head of design John Dehner will unveil a Ram concept truck on Saturday. Chrysler will also bring Ryan Friedlinghaus of West Coast Customs fame along to show off a few custom Chrysler-made vehicles of his own. Fans of the brand on Facebook will get the chance to virtually customize a vehicle from the automaker's portfolio, with the winner getting their dream car built for them by Chrysler. Pretty cool stuff, no?
As in past years, Ford and General Motors will have an official presence at the event as well, and you can expect to see plenty of cars of all makes and models from all parts of the globe. The madness starts this Friday, August 16, from 4:30 PM to 10 PM, with the main event taking place on Saturday, from 9 AM to 9 PM. For more details on the show, including events and their times, check out the press release below.