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KBB 2013 Brand Image Awards has some obvious and oddball winners

The sixth edition of the Kelley Blue Book Brand Image Awards have crowned a wide range of winners - in a couple of cases the recipient of the laurels might say more about KBB users than they do about the actual winner. Compiled from the responses of more than 12,000 shoppers on KBB.com over the past year, there are 13 categories broken into non-luxury, luxury and truck segments "representing the combined wisdom of the American car-buying public."
The award categories have been revamped this year, with some dropping off, some new ones appearing and at least one other given a new term. What isn't surprising is that Honda won Most Trusted Brand for the second year running, Best Value Brand for the third year in a row and took Best Overall Brand, which wasn't on last year's list of awards.
On our own shores, in the non-luxury categories Chrysler got Most Refined Brand and Buick took Best Value Luxury Brand. Neither one of those marques won anything in last year's Brand Image Awards, while Cadillac, which won Best Interior Design Brand and Best Comfort Brand last year - those awards disappeared this year - went home without a single accolade.

Porsche goes Platinum with special edition Cayenne

The other day, Porsche announced a new special edition of the Cayenne. We didn't pay it much heed because it appeared to be exclusive to Europe (or, at least, markets other than ours), but now Porsche has announced its availability in North America, as well.
It's called the Platinum Edition, and it's available exclusively on the entry-level models with either the 3.6-liter V6 or 3.0-liter turbodiesel V6. You can tell the special edition apart from any other Cayenne by the silver details (accenting the grilles, window trim and rear spoiler) and its two-tone black and beige leather interior. But what makes it a compelling choice is the long list of equipment, which Porsche has identified as the most requested options and fitted them as standard, including the eight-speed Tiptronic S transmission, Power Steering Plus, Park Assist, Convenience Package and Bose audio.
Pricing starts at $63,300 for the Cayenne Platinum Edition, or $66,900 for the Cayenne Diesel Platinum Edition. That represents a premium of approximately $13,000 over a bone-stock model, but actually saves you a few grand if you were going to select all those options anyway. Check out the press release below for all the details.

Porsche 911 with VW turbodiesel prepares for LeMons assault

LeMons racing is a wonderful example that setting limits can actually breed creativity. The series mandates that all entries must cost $500, not counting safety equipment, and that cap forces teams to be ingenious in how they build a racecar. Take for example this diesel-powered Porsche 911, which its creators have dubbed Ferkel the Nein-11, that will be racing in the Sears Pointless race this weekend in Sonoma, California.
This Frankenstein combines a 911 chassis that was originally bought just for its European powertrain and a Volkswagen TDI diesel engine mounted in the rear. After deciding the shell could still be of some use, the team decided to go racing. "We began brainstorming what replacement drivetrain to use for maximum offense and there was really only one answer: a diesel," said Philipp von Weitershausen, one of the team captains, to Jalopnik. They bought a 1998 Jetta TDI on the cheap and started figuring out a way to hack the engine into the bay. To pay respect to the donor, the VW's trunk was highly modified (and drilled) and grafted onto the back of Ferkel.
This team isn't a newcomer to LeMons. Its last car was a classic VW Beetle with a Subaru engine and dual controls, named Ferdinand the Bug, which could be driven from the left or right side. It's quite a sight.