1971 Porsche 914 4 1.7l on 2040-cars

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Despite premium carmakers going downmarket, luxury auto sales stick at 10-11%

According to research conducted by global information company IHS Automotive, the leporine birthing of new models by luxury manufacturers over the past six years hasn't increased their market share in the US. Even as car sales reached 15.6 million units, IHS says what's happened instead is that luxury buyers are merely moving from one brand to another, moving from larger luxury vehicles into hot segments like compact luxury crossovers or leaving the market at the same rate as other buyers enter.
Whether broken out by makes or by segment, market share has rollercoastered inside a narrow band from 10.5 to 11.5 percent since "at least" 2008. Closer investigation reveals the shifting boundaries in the aspirational pond, with brands like Mercedes-Benz and Audi gaining territory as Lexus and Lincoln lost it, and Saab and Hummer were buried, dead, under it. One neat note is that Tesla has gone from a share of zip to .12 percent.
The subcompact and compact crossover segments show growth, with those little high-riders jumping from .3 percent to 1.16 percent of overall industry sales. Their rise, though, is concomitant with the decline of four other segments: compact and midsize cars and fullsize cars and SUVs. We think the next few years that will tell if the small-car expansion can overcome the large-car retraction, with a phalanx of smaller offerings like the CLA only recently hitting the market and others like the GLA, Macan and Q1 doing so in the near future.

Porsche Classic launching branded motor oil for air-cooled boxer engines

It's hard not to love the look of a classic Porsche. Whether it's the upside-down bathtub styling of the 356 or the gradual evolution of the 911, there is a little beauty in all of them. However, the older they get, the more that needs repaired to keep them on the road. Porsche Classic is helping out, though, by introducing its own brand of motor oil for the demands of the company's vintage, air-cooled engines.
Developed at the Porsche Development Centre in Weissach, Germany, Porsche Classic Motoroil comes in two weights - 20W-50 for the 356, 914 and 911 models up to the 2.7-liter G-Model and 10W-60 for 3.0-liters-and-up engines through the 993-chassis 911. The company claims that the air-cooled engines have different heat demands than traditional, water-cooled units, and this oil is made to meet those requirements.
According to Porsche, modern, synthetic oils are sometimes too effective when it comes to old engines. They are fantastic at sopping up debris, but those deposits are often holding archaic seals together. Suddenly removing them can cause leaks. The new oil is specifically designed to work with the old-fashioned materials found in its classics. The company also knows that most owners aren't driving their vintage cars everyday. So this formulation is more alkaline that normal to neutralize acids that they build up and corrode components.

2014 Porsche Panamera arrives with new E-Hybrid, long-wheelbase models

Porsche will officially unveil the refreshed 2014 Panamera at the Shanghai Motor Show later this month, and there's a whole lot in store for the updated model, far beyond the minimal styling tweaks you see here. Sure, there's a new fascia with more prominent LED lighting (including full LED headlamps) and the rump has been tweaked ever so slightly, but the big news for 2014 concerns what's underneath that rakish skin.
First up, Porsche will now offer a Panamera S E-Hybrid model - a plug-in hybrid that builds on the technology first introduced in the Panamera S Hybrid that we tested in 2011. For this new application, a more powerful electric motor and higher-performance battery have been fitted (official specs have not been released just yet), and Porsche says the battery can be recharged in just two and a half hours when the car is plugged in to a 240-volt outlet, and the charging (as well as other vehicle data) can be monitored via a new Porsche Car Connect app available for Android and iOS devices.
The E-Hybrid will have an all-electric driving range of "greater than 20 miles" and will be able to travel at speeds up to 84 miles per hour solely on electric power.