1978 Porsche 911 Sc Coupe 2-door 3.0l on 2040-cars

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2015 Porsche Macan Turbo

The misinformation first started back in May of 2007 - more than six years ago - when word came that Porsche was developing a compact utility vehicle to fill out its product line. Rumors swirled that the German automaker's future "Roxster" would be based on the then-upcoming Audi Q5. By September of 2010, the name had changed to "Cajun," but the vehicle was still expected to be "based heavily on the Audi Q5," said reports in the months that followed. One year later, the first test mules were spotted, the mechanics hidden beneath barely disguised Audi sheetmetal, which did nothing to give the upcoming model its own identity. And even after Porsche announced "Macan" as the vehicle's production name in early 2012, articles stated that it would "arrive on the same chassis as the Audi Q5, though with suspension, brake and engine tweaks suitable to the Porsche range."
It's no wonder that most still consider the all-new Porsche Macan nothing more than a heavily massaged Q5.
To help lift some of the mystery surrounding its latest release, Porsche hosted us in Germany for an in-depth look at its new crossover (while Europeans call it a "sport utility," its car platform allows us to call it a proper CUV). The technology workshop offered us insight to the design and mechanical execution, and it concluded with a short test ride. The trip was both enlightening and educational - and it left us with a whole new perspective on the Macan.

Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

Our hats are off to Porsche's 2014 911 Turbo Cabriolets

Porsche has just debuted its two latest decapitated rocket sleds today at the LA Auto Show, the new 911 Turbo Cabriolet and Turbo S Cabriolet, which share their coupe counterparts' 520-horsepower and 560-hp 3.8-liter twin-turbocharged flat-six engines. That kind of power ought separate a lot of hats (and toupees!) from heads.
The rear-engined Porsches put their power down through all four wheels, which allows them to launch from 0-60 in 3.3 seconds or less (the Turbo S Cab takes just 3.1 seconds), and both of them top out at 195 mph.
The 911 Turbo Cabriolet starts at $160,700, while the Turbo S Cabriolet can be had for a grand total of $193,900 (plus $950 for destination). Is the S model's 40 extra horsepower worth $33,200? We're not so sure, but we imagine Porsche won't have any trouble selling it.