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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

eGarage video features Helmuth Bott's personal Porsche 959 prototype

"We thought we were going to build a super-911," said Peter Schutz, former CEO of Porsche AG of the development of the Porsche 959. That was before it started getting expensive. At that point, Helmuth Bott, Porsche R&D director got frightened. Costs ballooned because of the all-wheel drive, sequential turbocharging and other technology Porsche had never even thought about when it set out to build a 911 to compete in Group B. Schutz continued, "The amount of resources we were committing got totally out of hand." Instead of pulling the plug, Bott doubled down and drew on the strength of his brilliant team to build a car whose impact is still echoing aross the industry.
"It's probably one of our most prized possessions" says Don Leatherwood, Director of the Brumos collection where Dr. Bott's personal prototype resides, and where Frazer Spowart went to see the car and create a video for eGarage. Check out the sights and sounds of the 959 before it was the 959, and get personal takes on the car from Hurley Haywood, Peter Schutz and Don Leatherwood. Keep reading to see the video.

Porsche 911 GT3 RS revealed in patent photos

Porsche has been taking its time developing the most hardcore 911 models for the latest 991 chassis. While the GT3 has been on the market for a little while, it suffered from some teething issues. The 911 GT3 RS is certainly on the radar since being spotted testing, but it's always better to get a look at a new car without all of the camo to hide the coolest parts. Thankfully, Car in the UK has some patent photos of the RS ahead of its debut, and they show off one mean-looking 911.
The first thing that you notice about the RS is that Porsche clearly isn't afraid to rework the latest 911's shape for its track-focused version. Each piece is slightly resculpted to squeeze the most out of it. Up front, the air dam has the same shape to the earlier photos. They also both highlight the upcoming model's tiny air inlet at the tip of the hood, the massive intakes in the rear fenders and general design of the rear wing with a ducktail underneath. The bubbled roof is much clearer here, where it was disguised in spy shots. You can also spot the slashing fender gills behind the front wheels that are a completely new feature.
The GT3 RS is the ultimate naturally aspirated 911 for the street, but according to Car, Porsche aims to take that even farther with the latest model. If these are the looks, then it's working. Unfortunately, the new version's powerplant remains a mystery. Though, given all the changes to the bodywork, the engine is almost surely getting tweaked over the 475-horsepower GT3. The RS is rumored to hit the road and be screaming down the track in 2015.