2015 Nissan Murano on 2040-cars

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Ghosn orders Nissan USA to double sales by 2017

Nissan CEO Carlos Ghosn has just one teensy-weensy request for its United States arm: Double your sales by 2017.
"China was not our biggest, I would say, disappointment. It was mainly the United States. We were expecting a strong year in the United States. It didn't happen," Ghosn said, speaking at a conference after announcing Nissan's 2012 fiscal results, Automotive News reports. Because of this, Ghosn has ordered his US executives to iron out the problems that affected new vehicle launches and to strengthen the company's dealer network.
In 2012, Nissan's US sales rose to 1.1 million units - a five-percent increase, and a record, at that. But the company's overall market share fell from 8.2 percent to 7.7 percent, putting the company further away from its goal of having a 10-percent stake overall.

2014 Nissan Rogue

The compact crossover segment is crowded because it offers near-perfect transportation for small families and empty nesters alike. As more and more consumers discover the benefits of compact crossovers - riding tall in traffic, enjoying four-cylinder fuel economy and the confidence of all-weather traction - automakers are jumping into the game to meet the increasing demand. Today's choices, in no particular order, include the Honda CR-V, Jeep Cherokee, Mazda CX-5, Hyundai Tucson, Mini Countryman, Subaru Forester, Kia Sportage, Volkswagen Tiguan, Ford Escape, Mitsubishi Outlander, Toyota RAV4 and this Nissan Rogue. Nearly all start around $22,000 in base trim and work their way reasonably upwards with more appealing trim levels and options. If you spend much over $33,000 in this segment, you are a glutton for frosting.
The latest player from Nissan is its all-new second-generation Rogue, introduced late last year as a 2014 model. After a brief First Drive in October, we recently welcomed back the Rogue for a week-long review. The plan was to embed the compact crossover into a family routine during the holidays, where it would receive a hearty workout hauling everything from five adult passengers and their shopping bags to trays loaded with warm honey-glazed hams and pecan pies for a dinner party. The compact CUV handled all with poise, but everything wasn't as sweet as its edible cargo.

Nissan alters all CVTs to act less like a stretched rubberband

Among automotive enthusiasts, no one seems to hold a neutral opinion when it comes to continuously variable transmissions. CVTs are either praised for their ability to boost fuel economy or chided for their occasionally poor driving dynamics. Nissan is among the masters of these un-shifting gearboxes in the US, and it uses them in many vehicles in its lineup. However, for the 2015 model year, several models are getting a software update to make their CVTs a bit more like a conventional automatic.
To give drivers the option of feeling gearshifts while on the road, Nissan is adding its D-Step Shift Logic feature to the CVTs in multiple vehicles. Steve Powers, Nissan's senior manager of powertrain performance, told Autoblog the system forces the transmission to "hold a ratio and then shift" to simulate the way that a traditional automatic would. It's simply a change in software, but the company "can't do it to older CVTs," he said, because it would require changes to transmission logic, as well. According to Automotive News, the upgrade is coming to the 2015 Versa, Versa Note (pictured above), Sentra, V6-equipped Altima, Pathfinder and Quest. "We're rolling it out to all programs," said Powers.
Interestingly, buyer perception appears to be pushing the upgrade. John Curl, a Nissan North America regional product manager, told Automotive News that the decision to add the tech partially comes because some owners are bothered that the CVTs aren't changing gears. According to Powers, D-Step "avoids the rubber band feel," that many drivers didn't like. The different sensation of these transmissions seems like something consumers would notice during the test drive, or that the salesperson would inform them about. The same issue cropped up last year when the company was facing customer satisfaction problems among new buyers customers' unfamiliarity with the gearboxes.