2003 Mini Cooper S Hatchback 2-door 1.6l on 2040-cars

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Mini battling sales slump again, is it becoming cliche?

Things aren't looking good for Mini this year. The diminutive BMW brand has shown falling sales every month in 2014 in our By the Numbers wrap-ups. If that weren't bad enough, the latest Cooper Hardtop suffered fuel economy issues upon arriving to the US. First, there was a delay getting some versions certified, and then several models had to have their miles-per-gallon ratings revised.
According to Automotive News, the brand's sales are down about 20 percent for the year through October, despite hitting a record 66,502 vehicles in the US for 2013. For their part, Mini execs attribute much of that drop due to constricted supply. However, with the new-generation three-door Cooper finally on sale and the five-door coming at the end of the year, there might be room to bounce back some in the final months of 2014. "We are starting to claw back our way a little bit. It will be an uphill battle," said David Duncan, vice president of Mini of the Americas, to Automotive News. "We will not get back to where we would be even year over year. It should be a lower decrease than it is so far."
AutoTrader Senior Analyst Michelle Krebs reminds Autoblog that external factors aren't helping the brand's sales either. For one, there's "a direct correlation exists between falling gas prices and lower small car sales," she said, and the average price per gallon is now $2.94, according to the US Energy Information Administration. Also, the booming popularity of small crossovers is eating into the compact car market. Mini has its Countryman model, but the trend could be hurting the rest of its lineup. "Mini was fresh, new, unique and stylish, but fashions change and fashion-conscious buyers are fickle. They move on to the next thing," Krebs said.

David Brown's newest Mini Remastered is a tribute to James Bond's Lotus Esprit

England-based David Brown Automotive introduced a one-off version of its restomodded Mini Remastered built as a tribute to the Lotus Esprit Turbo driven by James Bond. It's a unique, unabashedly British creation that shares very few parts with the city car it started life as, and nothing but looks with the sports car that inspired it. Think of David Brown Automotive as the Singer of the classic Mini world. Its cars aren't cheap, especially when customers commission a one-of-a-kind build, but collectors get what they pay for. Its latest project resembles the Esprit Turbo that starred in the 1981 movie For Your Eyes Only thanks to a orange paint job with copper stripes above the rocker panels and gold-painted 13-inch alloy wheels shaped like the BBS units worn by the Lotus. The front end receives Cibie driving lights, while black paint on the wheel arches and the roof completes the look. The retro-flavored Hollywood inspiration is only skin-deep. Inside, the Mini gained white leather upholstery, walnut inserts on the dashboard, plus a 7.0-inch touchscreen compatible with Android Auto and Apple CarPlay. Thicker carpet, more sound-proofing material and a push-button ignition integrated into a redesigned center console also appear on the build sheet. The extra equipment inevitably adds a little bit of weight. The average Mini Remastered tips the scale at approximately 1,630 pounds, which represents a 200-pound increase over a stock 1275 GT model, but it's nonetheless about 700 pounds lighter than a fourth-generation Mazda MX-5 Miata. Don't pay much attention to the turbo stickers on both sides; they were added to create an additional visual link between the Mini and the Esprit that inspired it. Lifting the tiny hood reveals a 1,330cc evolution of the Mini's naturally-aspirated four-cylinder tuned to 83 horsepower. It spins the front wheels via a five-speed manual transmission. It's bigger than the engine that powered the standard Mini, whose displacement never exceeded 1,275cc, and it receives a generous 20-horsepower bump that accentuates the go kart-like feeling. David Brown Automotive published a photo of television personality Simon Cowell behind the wheel of the Lotus-inspired Mini, which seemingly confirms he's the lucky enthusiast who commissioned it.

Mini five-door spotted alongside next Clubman

Is Mini constricting its staggering array of model variants or expanding it? That depends largely on which way you look at it. Because while some models may not make the cut as the second-generation family is gradually replaced with the third, others appear to be joining the fold. They just might not bear different model names.
Take, for example, the vehicle pictured here. It's a five-door version of the latest Mini hatchback, but won't necessarily replace the Clubman wagon - particularly since that's precisely what appears to be pictured alongside it. While the five-door hatch appears to simply add an extra set of portals - full-size ones, from the look of it, not backwards-opening half-doors - to the existing three-door version, the new Clubman appears not only longer but also wider, giving it that much more interior space.
Of course that could all be an optical illusion generated by swirly camouflage designed to do just that, but from the apparent readiness of both models, we'll find out one way or another soon enough - whatever they're called.