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Mercedes S-Class Magic Body Control ad is clucking awesome

This is a new ad from Mercedes-Benz. At no point does it show an automobile. Instead, it stars animals, but not the sort you might normally see in car commercial. This ad is all about chickens. It is bizarre, to say the least, with Diana Ross and the Supremes belting it out in the background, but it all kind of comes together when you realize just what Mercedes is hawking (yeah, pun intended).
It's for the manufacturer's Magic Body Control, found on the new S-Class. The system basically analyzes the road and prepares the suspension accordingly, leading to a ride that is, in the words of our own Chris Paukert "nothing short of spooky." You can read about it in our full review of the 2014 S550. Take a look below for the 53-second spot.

New Mercedes-Benz S-Class Coupe spied in revealing state of dress

During a product briefing earlier this year, Mercedes-Benz told us that 2013 would be the "year of the S-Class." Makes sense, too, since the flagship Mercedes is so very close to finally showing its production-ready face. But the high-tech saloon isn't the only S-Class to talk about this year - quite the contrary. Seen here in decidedly revealing camouflage, the new S-Class Coupe will be joining its four-door compadre in the not-too-distant future, as well.
When it launches, the S-Class Coupe will officially do away with the CL-Class nomenclature. This doesn't come as a huge shock. After all, when the new E-Class coupe and convertible were launched, it officially marked the end of the long-running CLK-Class designation.
Thanks to the interesting camouflage seen here, we have a very good glimpse at how the S-Class Coupe will look when all of the molding and swirly paper are peeled off. Rakish body lines pulled from the CLS-Class meet a much more dynamic front fascia. Out back, there are horizontal taillamps rather than the vertical units used on the current car, and the whole package seems very svelte. Our spy photographer even posits that this will be "the best-looking car from Mercedes-Benz in ages."

2014 Mercedes-Benz S500 Plug-in Hybrid for fat cats frugal with fuel

Judging by how long we waited to get a clear shot of the Mercedes-Benz S500 Plug-in Hybrid, you'd have thought hybrid cars were only driven by Terminators and that the technology arrived only 48 hours ago through a wormhole in the Mercedes stand. The newest member of the Mercedes-Benz S-Class hybrid band - joining the S400 Hybrid and S350 BlueTEC Hybrid, it hits notes like a 5.5-second sprint from standstill to 62 miles per hour, up to 19 miles of ion-powered running and uses three liters of gasoline per 100 kilometers in Europe (78.41 mpg US, but our mpg test cycle is different than their mpg test cycle).
The lump up front is a turbocharged, 3.0-liter V6, the lump in back - note the reduction in trunk space - is a pack of lithium-ion batteries that juice an 80-kilowatt electric motor. Other than having four drive options for controlling electric drive and battery usage, it's all S-Class all the time, with leather-covered everything and those mountainous thrones that bring to mind words like "Archduke" and "Papal."
You'll find our hard-earned gallery from the Frankfurt Motor Show floor above, and more words of information in the press release below.