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Mercedes-Benz GLE gets official before NY Show

Hot off the debut of the GLE-Class Coupe just a few months ago at the Detroit Auto Show, Mercedes-Benz is now all set to unveil that SUV's more utilitarian sibling. The new GLE-Class will offers buyers a model that's a little more traditional looking, while still bringing heaps of available power and luxury to the table. The new GLE-Class replaces the ML-Class in Mercedes' newly renamed lineup. At the front, there's a new nose with a clear family resemblance to the Coupe. It sports big openings all over, and standard models wear an attractive two-bar grille or a just a single crosspiece for AMG trims. Once your eye moves past the A-pillar, the design becomes more of an evolution of the current ML. The prominent C-pillar and wraparound rear glass are still present, while the creases running down the profile appear a little sharper and more pronounced. As you might expect, the interior for the GLE-Class is practically identical to its Coupe counterpart. That means drivers get a thick, multi-function steering wheel to hang on to, and there's a large infotainment display poking up above the dashboard in the center. A center-console-mounted dial controller is found below. When it comes time for buyers to pick their GLE-Class, they're going to have a long list of powertrains to choose from. Lowest in terms of horsepower is the GLE300d 4MATIC with a 2.1-liter, four-cylinder diesel making 201 hp and 369 pound-feet of torque. Next, there is the gasoline-fueled GLE350 with a 3.5-liter V6 making 302 hp and 273 lb-ft, and it's also available with 4Matic. The GLE400 4Matic uses a twin-turbo 3.0-liter V6 to make 329 hp and 354 lb-ft of twist, and the GLE550e 4Matic adds a plug-in hybrid to that mill to bring total output to 436 hp and 479 lb-ft. Finally, for those that really want some power underfoot, the Mercedes-AMG GLE63 and GLE63 S boast twin-turbo 5.5-liter V8s putting down 550 hp and 577 hp, respectively. The standard models all use versions of the 7G-tronic gearbox, and AMG models get the Speedshift MCT seven-speed. We look forward to getting a good look at the GLE-Class at its grand unveiling at the New York Auto Show on April 1. The posh SUVs start arriving at dealers a few months later in August. Buyers wanting the GLE550e 4Matic have to wait just a little longer until it comes along in mid-September. View 19 Photos View 11 Photos World Premiere for the Mercedes-Benz GLE and Mercedes-AMG GLE63 Efficiency meets performance Stuttgart.

Mercedes C111 concept in commercial spoof A Fistful of Wolves

A Fistful of Wolves is a spoof of fashion advertising, commissioned by Mercedes-Benz to spread a cheeky word about Berlin Fashion Week. Yet, in the lampooning of sartorial gobbledygook, plenty of automotive advertising gets doused with cold water, too - like the ads that subscribe to the importance of being earnest (looking at you Matthew McConaughey and Kate Walsh), or the ones that try to convey just how unimaginably cool you'll be once you've jumped into the three-year-lease hole (looking at you, um... Mercedes-Benz and every other German luxury brand). We appreciate a brand that can make fun of itself, though. Led by Australian Justin O'Shea driving the Mercedes C111 through Berlin, it's beautiful satire as O'Shea tries to be fashion-forward while his friends go on about their daily lives, wondering why he never seems to be listening until he's offered cake, or why he's trying to walk in slow motion. Check it out in the video above. News Source: Mercedes-Benz via YouTube, Car and Driver Celebrities Humor Marketing/Advertising Mercedes-Benz Coupe Concept Cars Videos spoof

Geely chairman is now the single biggest investor in Daimler

Li Shufu, the chairman and main owner of Chinese carmaker Geely, has built a stake of 9.69 percent in Daimler AG, the German carmaker said in a regulatory filing on Friday. The stake, worth nearly $9 billion at the current valuation for Daimler shares, makes Li the biggest single shareholder in the maker of Mercedes-Benz cars, trucks and vans headquartered in the German city of Stuttgart. A Daimler spokesman called the stake purchase a private investment by Li. "We are delighted, with Li Shufu, to have won over another long-term investor who is convinced of Daimler's innovative prowess, strategy and future potential," the spokesman said in response to a request for comment. "Daimler knows and respects Li Shufu as a Chinese entrepreneur of particular competence and forward thinking." Li's stake purchase makes him the top shareholder in Daimler ahead of the Kuwait Investment Authority, which owned 6.8 percent as of Sept. 30, according to Thomson Reuters data. Earlier this month, the German newspaper Bild am Sonntag reported that the Chinese industry giant was seeking to become Daimler's biggest shareholder, likely exceeding the 6.8-percent stake of the Kuwait Investment Authority. The paper said Daimler had reportedly turned down Geely's $4.5 billion offer for a 5-percent stake via a discounted share placement, saying that Geely could buy shares in the open market. Institutional investors currently own 70.7 percent of Daimler, and the company already has strong ties to Chinese automakers BAIC and BYD. Bild am Sonntag said the move was intended as a strategic alliance against Apple, Google and Amazon on autonomous and connected cars. And Reuters reported that Daimler wants to have bespoke "robo taxis" on the road quicker than Google's Waymo, and views Geely as a strong partner for that. Geely conversely is interested in Daimler's electric car battery technology, and sources quoted by the German paper say there are plans to establish joint electric car manufacturing in Wuhan, China, to meet China's smog-reducing quotas. Geely is developing the Lynk & Co. brand of electric and hybrid cars. Geely owns Volvo, which has enjoyed a renaissance under the arrangement, as well as the maker of London's black cabs. In December, it bought a stake in AB Volvo, the maker of Volvo trucks.