2011 Porsche Boxster Spyder on 2040-cars

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Why Italians are no longer buying supercars

Italy is the wound that continues to drain blood from the body financial of Italian supercar and sports car makers. The wound was opened by the country's various financial police who decided to get serious about superyacht-owning and supercar-driving tax cheats a few years ago, by noting their registrations and checking their incomes. When it was found that a rather high percentage of exotic toy owners had claimed a rather low annual income - certain business owners were found to be declaring less income than their employees - the owners began dumping their cars and prospective buyers declined to buy.
Car and Driver has a piece on how the initiative is hitting the home market the hardest. Lamborghini sold 1,302 cars worldwide in 2010, 1,602 cars in 2011 and 2,083 cars in 2012 - an excellent surge in just two years. In Italy, however, it's all about the ebb: in 2010, the year that Italian police began scouring harbors, Lamborghini sold 96 cars in Italy, the next year it sold 72, last year it sold just 60. The declines for Maserati and Ferrari are even more pronounced.
Head over to CD for the full story and the numbers. What might be most incredible isn't the cause and effect, but where the blame is being placed. A year ago the chairman of Italy's Federauto accused the government of "terrorizing potential clients," this year Luca di Montezemolo says what's happening has created "a hostile environment for ­luxury goods." Life at the top, it ain't easy.

Maserati to cap output at 75,000 cars

Maserati appears set to take a page out of corporate sibling Ferrari's playbook with the possibility that it may cap global annual output in the coming years. Ferrari announced in 2013 that it would limit itself to 7,000 vehicles a year to maintain exclusivity, and so far, it has stuck to the plan.
According to an unnamed Maserati executive speaking to Reuters, the Italian luxury car maker wants to cap its sales to 75,000 vehicles a year. However, it's hardly there yet. The company doesn't forecast reaching that production benchmark until 2018.
Dave Sullivan, an auto industry analyst for AutoPacific, thinks that limiting sales could be a smart move for Maserati. "If it is profitable at 75,000 and doesn't require a significant investment in capacity to get there, this appears to be sound," he said to Autoblog via email. "Alfa Romeo is intended to be the volume brand and by capping Maserati, it means that even if you opted to buy the 'entry level' Ghibli, you still have a level of exclusivity."

1967 Maserati Ghibli puts the grand in grand tourer

Motor Tend technical director Frank Markus owns a 1967 Maserati Ghibli, bought back in the early 2000s when "they could be had for Camry money" - now Hagerty values them anywhere from $63,000 to $107,000. The grand tourer designed by Giorgetto Giugiaro outsold the more powerful and less expensive Ferrari 365 Daytona, and the more powerful and more expensive Lamborghini Miura.
Carlos Lago, host of the magazine's Ignition video series, figures it's because of the Ghibli's long-haul comfort and the tractability of its 4.7-liter V8 with 330-horsepower and 330 pound-feet accessed with a five-speed manual, even though he cites the powertrain and suspension as being behind the times.
There's no arguing about the Ghibli's sound, though. You can get several ears-full of it, as well as Lagos' and Markus' thoughts on the car, in the video above.