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Maserati looking to book 13,000 sales of new Quattroporte in 2013

Europe's continuing financial woe is forcing automakers to get creative, and while Fiat may be scaling back its volume vehicles, it's looking to ramp up production of the exclusive Maserati brand. Following the debut of a new Quattroporte sedan, Fiat wants to boost Maserati sales to 50,000 vehicles by 2015. Maserati may lose as much as €7 million ($9.05 million) this year, and Fiat is betting big on Chrysler platforms and dealers to turn that around.
Currently regarded as a low-volume boutique carmaker, Maserati sold just 6,159 units last year, and 4,700 units through three quarters of this year. For 2013, Fiat boss Sergio Marchionne is targeting 13,000 in sales of the redesigned Quattroporte alone. Fiat apparently wants the brand's low volume image to change, hoping to position it closer to BMW and Porsche in the market.
The recent unveiling of the new Quattroporte will be followed by more new vehicle launches, including a crossover utility called Levante, and a long-promised sub-Quattroporte sedan, called Ghibli. The latter will share certain components with the Chrysler 300 sedan in an effort to optimize production costs. The Ghibli will be positioned to take on the BMW 5 Series and Mercedes-Benz E-Class. It's all in an effort to turn the profit tide for Maserati and its parent company Fiat amidst European economic turmoil.

100th Anniversary Maserati Ghibli stars in the 2014 Neiman Marcus catalog

Each year, retailer Neiman Marcus releases a Christmas catalog detailing some truly absurd gifts. Chief among them is a Neiman Marcus edition car. Usually from a luxury or exotic manufacturer, the Neiman Marcus models are a limited edition and generally sell out very quickly. Past participants have included the Aston Martin Vanquish Volante, McLaren MP4-12C Spider, Ferrari FF and, the most plebian car in recent memory, the Chevrolet Camaro Convertible. For this year's catalog, the Maserati Ghibli is up for purchase.
Not only will it make a great Christmas gift for the ultra wealthy, but this $95,000 Maser also pays tribute to the Italian automaker's 100th anniversary. Based on the top-of-the-line S Q4 model, this Ghibli adds a few unique features, including bespoke 20-inch wheels with centennial center caps and a black border for the grille.
The cabin features premium leather in Cuoiu, which is basically tan. Black contrast stitching can be found throughout the cabin and on the Tridents stitched into the headrests, while bespoke piano black trim rounds out the interior. Finally, the center console bears a badge denoting the Ghibli's unique edition number.

2015 Maserati GranTurismo to show new styling language for brand

Despite the fact that Maserati has yet to officially mention the next generation of its grand touring lineup, it seems like we know plenty of details about the upcoming range of Maserati coupes and convertibles. First we heard that the GranTurismo line would be growing to include three models, then we heard that new, smaller two-seater (possibly named Gran Sport) could be here by 2016 and, most recently, reports indicated that the GranTurismo's successor will feature more compact dimensions to better take on the Porsche 911.
Now Edmunds is reporting that the 2015 GranTurismo will mark a major evolution in the design language for the Italian automaker, while the Levante SUV will get the current styling cues found on the 2014 Quattroporte and 2014 Ghibli. The article also says that Maserati is planning to offer its models with a wider range of available colors and that it will introduce new limited-edition models as well all in hopes of selling 50,000 units globally by 2015.