2008 Maserati Quattroporte Executive Gt Sedan 4-door on 2040-cars

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Ten of the greatest Super Bowl car commercials of all time

With an average of over 100 million viewers each year, the Super Bowl always has advertisers bringing out the big guns. And for those among us who don't know the difference between a safety and a touchback, those commercials can be one of the most compelling aspects of the annual ritual. Car companies, in particular, have a long history of making the most of the huge Super Bowl audience by debuting some of the most memorable advertisements that have ever aired on television. So, in preparation for the new batch we'll be seeing this coming Sunday, here's a collection of our favorites from the past. 10. Audi – The Godfather When Audi created this homage to the quintessential gangster movie to promote its newest sports car, the company managed to make a commercial that was simultaneously funny, a little bit disturbing, and most importantly memorable. 9. Maserati – Strike This one might start out slow, but it delivers not only with the wicked sound of the third-generation Ghibli's engine, but with an interesting message about hubris in the auto industry as well. 8. Nissan 300ZX Twin-Turbo – Dream Directed by none other than Ridley Scott (Blade Runner, Alien), this dystopian spot has centers around a narrator who explains that in his dream the bad guys are unable to catch him despite their best efforts by way of street bikes, race cars, and supersonic jets. While the twin-turbocharged 300ZX car was certainly a performance powerhouse to be reckoned with in its day, the concept and execution of this one does come off a little bit campy now – but in a good way. Then again, it is a dream, after all. 7. General Motors – Robot This one is unique in that it's genuinely depressing on a profound level. Who would've thought that the simulated suicide of a lovable, anthropomorphic car-building robot who has fallen on hard times could be such a downer? 6. Nissan – With Dad Although the debut season of its new LMP1 racer didn't exactly turn out how the team hoped it would, there's no denying that Nissan's depiction of a strained father-and-son relationship that eventually leads to redemption (and the introduction of the 2016 Maxima) tugs at the heartstrings. 5. Volkswagen – Big Day A surprisingly poignant advert, this one might be low on dialogue but it certainly gets its message across. And just as the dramatic soundtrack begins to lull the viewer into a sense of security, our expectations are upended. 4.

Maserati MC20 appears in artsy, blurry teaser

Maserati said it's entering a new era. Judging by these teaser shots of the a camouflaged MC20 prototype supercar, it's clear Maserati plans to strut its way into that new era con il coraggio and braggadocio. Maserati took its future flagship to the Piazza degli Affari in Milan, for a set of mostly blurry photos in front of Italian artist Maurizio Cattelan's sculpture called "L.O.V.E." Maserati called the artwork "a symbol of Italian audacity in international contemporary art," for the sake of clarity, we'll call it a giant marble bird flipped at anyone who might ask, "You talkin' to me?" The MC20 is thought to be built around the carbon chassis laid up for the 4C, stretched lengthwise and across to create an overall larger package. We can't tell much about the real masterpiece in the photos, but it is clear the MC20 prototype has shed its gawky bodywork borrowed from the Alfa Romeo 4C to slip into something more comfortable. A very Maserati nose leads with a large grille and sits prominently ahead of the other bodywork. Behind that, an Italianate supercar form combines plenty of intakes, deep side skirts, a seamless rake to the backlight, and a short rear overhang. In back, powertrains developed at Maserati and for Maserati should make all sorts of lusty noises. The top powertrain is expected to be a hybrid V6 with three electric motors and around 600 horsepower, there's hearsay about an all-electric model, and rumors of a turbocharged V8 won't die. The only gearbox mentioned so far is an eight-speed dual-clutch shooting power to the rear wheels. Autoevolution believes the hybrid engine will translate into a sprint to 62 miles per hour in around two seconds and a top speed beyond 186 miles per hour, just the kind of giddy-up one would expect from a challenger aimed at the Lamborghini Huracan Evo. If anything, 600 hp sounds conservative seeing as the Alfa Romeo Giulia GTA gets 540 hp from its 2.9-liter turbocharged V6 without electric help. The MC20 will take on Lamborghini's championship-winning finest on the track, too, the MC20 — for Maserati Corse 2020 — surely headed for an FIA entry in track-only form. For now, the MC20 continues its driving program to prepare for its debut in May. The coupe version should come first, going on sale in Europe late this year and in the U.S. sometime next year, followed by a convertible variant.  

Is this designer sitting in Alfa Romeo's new SUV?

Well, well, well, what have we here? A picture of Lorenzo Ramaciotti, that's what. It was posted by Ralph Gilles on Instagram. But what's more interesting is what Ramaciotti is sitting in. And it appears to be a new crossover from Alfa Romeo. For those unfamiliar, Lorenzo Ramaciotti is one of the foremost designers in the Italian automotive industry. He served as head of Pininfarina until 2005, and in 2007 was named chief designer for the Fiat group. That's put him in charge of styling more Ferraris, Maseratis, Alfas, and others than we could name. But at nearly 68 years old, he's now preparing to retire, handing the reins to the design of everything that Fiat Chrysler Automobiles makes to his American counterpart Ralph Gilles. Gilles paid tribute to Ramaciotti with this photo and statement posted on Instagram. It shows the veteran designer sitting in the back of what looks to be an SUV. The thing is, though, that it doesn't look like any SUV or crossover we've seen to date. Judging from what we can see of the dashboard design – more angular and modern than rounded and retro – and given who's sitting in the back, we're likely looking at either an Alfa Romeo or a Maserati. Both are working on launching their first crossovers, but the similarity of the dashboard and center-stack design to that of the new Giulia suggests this is probably an Alfa. Whatever it is, it appears to have a rather tall but narrow tailgate, with a flat load floor extended by a fold-down rear bench. If Ramaciotti has done half the job with this crossover as he did with hits like the Ferrari 360 Modena or the Alfa 4C, we're sure it will be a stylish affair inside and out. We'll have to hold on to see how it pans out, but judging from the apparent level of completion of the product pictured, it shouldn't be long now. I have got to dedicate my year and this era of my career to one of my true Heroes, design Legend (& very soft spoken) Lorenzo Ramaciotti. Many of you may not have heard of him but have likely loved the cars he has had his hands in. Mr. Ramaciotti has had one of the most illustrious careers an automobile designer can have. Having led one of Italy's most famous design houses, #Pininfarina for 17 years and contributed there for an incredibly prolific 33 years. He came out of retirement in 2007 to lead Fiat design. In 2009 I met him as my colleague, global boss and most importantly a true mentor.