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2014 Maserati Quattroporte revealed in patent drawings

Curious about what the 2014 Maserati Quattroporte will look like? Recent spy shots of the big Maserati sedan haven't been much help, but now we have this: Three alleged patent drawings found by AutoWeek.nl. Better fire up your imagination, however, as like all European Patent Office images, these sketches have the unique ability to suck the beauty out of even Italian cars. Truth be told, if AutoWeek.nl had told us this was a new Buick, we might have believed them.
That said, we can certainly see the resemblance in the rear to the Maserati GranTurismo, with a similar C-pillar and that little flipped-up spoiler. In the front, too, we imagine the new Quattroporte will resemble its sportier sibling, with the crude lines from these drawings turned into more voluptuous curves through the magic of modern manufacturing.
Rumors say the next-gen sedan will be available with a choice of two engines assembled by Ferrari, either a turbocharged V8 or a supercharged V6. We're likely to see the new Quattroporte in the flesh for the first time at the 2013 Detroit Auto Show.

Maserati MC12 GT1 looks, sounds great storming VIR

Maserati has been celebrating its 100th anniversary all year, but recent visitors to Virginia International Raceway might have gotten to see one of the coolest highlights of the whole centenary. The brand took its already amazing MC12 GT1 racer and painted it up to commemorate its 100th birthday, dubbing the model Maserati MC12 GT1 Centenario. That would be neat enough, but the spectators at VIR actually got to watch and listen to this special edition racecar lap the track with its spectacular exhaust note singing a fantastic tune.
It's rather rare to see these beastly V12 racers on track in the US these days, but they were quite successful in FIA GT1 competition in Europe several years ago. The sound that they make perfectly matches those purposeful, low-slung looks. Switch this video into HD and turn up the speakers to experience a look at this fantastic racecar.

Maserati's Super Bowl spot may have cost more than $700 per car [w/video]

It's no secret that Super Bowl ad time is very, very expensive, with a 30-second spot for this year's game costing around $4 million. For Maserati, which aired a 90-second spot showing off its new Ghibli sedan during this year's game, the price was considerably above $4 million, though.
Automotive News estimates that the spot cost Maserati the equivalent of over $700 for each of the 15,400 vehicles sold last year. That works out to nearly $11 million. It may have paid off, though, as search traffic for Maserati and the Ghibli in particular saw a significant spike following the airing of the stylish commercial, and the brand's total sales were already on target for record levels before the ad aired.
The Ghibli "deserved a wide audience platform such as the Super Bowl," according to Maserati's chief marketing officer, Saad Chehab. The sports sedan is Maserati's most affordable entry, with prices starting around $67,000, moving the brand further downmarket than it's ever ventured before.