2011 Lotus Elise Convertible Coupe - Performance ! on 2040-cars

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Lotus hiring 100 after securing lb100m investment

Lotus is getting a shot in the arm courtesy of corporate parent DRB-Hicom, which has announced a 100-million pound ($152.3M USD at today's rates) investment in the Hethel, UK-based manufacturer. The troubled brand was also in the news last week, with DRB announcing a new, three-year plan that would see variants of existing models introduced.
The money will create 100 new jobs in Hethel, with 45 new engineers, 40 manufacturing operatives and 18 university grads joining the team. Lotus has already seen an uptick in sales this year, according to a Norfolk-based news site, with 40 to 45 cars being produced per week and 722 road cars and 45 race cars sold between January and May. Even sales in the UK have seen a big jump - Lotus only moved 70 units in 2012, but it's already sold 80 cars in the first half of 2013.
Better yet, Lotus is citing an increased demand for its cars around the globe as the motive behind the new hires. While still quite uncertain, Lotus looks like it might finally be on the right track.

Jay Leno goes old school with 1966 Lotus Elan 26R

On the latest episode of Jay Leno's Garage the guest's are both from inside the garage: the man they call Professor Jim Hall, Leno's master fabricator, and the 1966 Lotus 26R that he spent 18 months building. The Elan 26R was the racing version of the Elan that Lotus founder Colin Chapman began building after watching privateer teams prep their roadgoing Elans for competition duty all over Europe. Built by the factory from 1964-1966, drivers like Jim Clark and Jackie Stewart won silverware in the roadster called "the giant killer."
Hall, a veteran Lotus wrench, started with the 1966 Elan street car and turned it into a 26R that's arguably better than the factory original. Except for the engine block and head, original 26R body and Elan chassis, just about everything is custom built, highly modified or special order, from the fabricated oil pan, brake lines, safety wiring and oval exhaust tubing to the six-speed sequential transmission.
The episode is an unusually-long 21 minutes because, as an in-house build, Leno can go through the process of putting the whole roadster together. When he takes it for a drive and keeps going on about how it sings, you can hear it, too. It's worth the time to check out Mr. Hall's Opus in the video below.

Lotus spotted testing more extreme Elise on the Nordschleife

If we had a nickel for every version of the Elise that Lotus has rolled out over the years, we might actually have enough spare change to buy one ourselves. And we're not even talking about the entire separate models (like the Exige and Europa) that Lotus has based on the Elise's platform or the other automakers' cars (like the Tesla Roadster and Hennessey Venom GT) that have used the same. And now Lotus appears to be testing another one.
Spotted lapping the Nürburgring, what we're looking at here appears to be the track-bound Elise S Cup R, but our intrepid paparazzi by the side of the track tell us it's missing the switches for the battery isolator and fire extinguisher. In their place, this Elise is wearing an even bigger rear wing as part of an altogether rather aggressive aero kit - not to mention a rockin' matte red wrap.
All of these telltales make us think Lotus has something extreme in the works, and we could find out what exactly it is as early as the Paris Motor Show in October, so stay tuned and watch this space.