2012 Lincoln Mkt 7-pass Pano Sunroof Rearview Cam 38k! Texas Direct Auto on 2040-cars
Stafford, Texas, United States
For Sale By:Dealer
Engine:3.7L 3726CC 227Cu. In. V6 GAS DOHC Naturally Aspirated
Body Type:Sport Utility
Power Options: Power Seats, Power Windows, Power Locks, Cruise Control
Trim: Base Sport Utility 4-Door
Number Of Doors: 4
Drive Type: FWD
CALL NOW: 281-410-6042
Inspection: Vehicle has been inspected
Sub Model: WE FINANCE!!
Seller Rating: 5 STAR *****
Exterior Color: White
Interior Color: Black
Number of Cylinders: 6
Warranty: Vehicle has an existing warranty
Condition: Certified pre-owned: To qualify for certified pre-owned status, vehicles must meet strict age, mileage, and inspection requirements established by their manufacturers. Certified pre-owned cars are often sold with warranty, financing and roadside assistance options similar to their new counterparts. See the seller's listing for full details. ...
Lincoln MKT for Sale
Auto Services in Texas
Auto Repair & Service
Address: 565 N Lhs Dr, Kountze
Phone: (409) 751-5500
Automobile Parts & Supplies, Auto Transmission
Address: 9216 Jensen Dr, Humble
Phone: (713) 692-4762
Auto Repair & Service
Address: 8424 Dyer St, Anthony
Phone: (915) 751-9100
New Car Dealers, Used Car Dealers
Address: 201 Main St, Camp-Verde
Phone: (830) 792-5115
Auto Repair & Service, Automobile Body Repairing & Painting
Address: 7300 Boulevard 26, Haltom-City
Phone: (817) 589-1070
Auto Repair & Service, Automobile Body Repairing & Painting, Used Car Dealers
Address: 13200 Pond Springs Rd Ste F-43, Mc-Neil
Phone: (512) 331-0797
Mon, 30 Jun 2014 17:29:00 EST
Lincoln fans might want to give incoming Ford CEO Mark Fields a pat on the back for having a hand in saving the brand from the chopping block last year. He's among the people spearheading the rejuvenation of the division away from its stodgy image to appeal to younger customers.
Mon, 09 Jun 2014 12:13:00 EST
According to two unnamed sources speaking to Bloomberg, CEO Alan Mulally was ready to kill Lincoln last year. Following the slow production ramp-up of the MKZ combined a with a costly ad campaign, Mulally was frustrated and openly suggested dropping the brand. However, Fields and Jim Farley, Ford's marketing boss, convinced the CEO that the brand was worth saving. They also created a plan to prevent similar problems for new models in the future.
It seems that one part of the strategy may involve waiting until new models are at dealers before starting a big ad campaign for them. Lincoln global director, Matt VanDyke, recently told Autoblog that the division is holding off on a full marketing push behind the new MKC crossover to prevent the supply problems that plagued the MKZ last year. Its big offensive begins in the fall when the CUVs are at all of the dealers and consumers are at home watching more TV. VanDyke also told Bloomberg that Fields, Farley and Joe Hinrichs, Ford president of the Americas, have more direct oversight over new product launches now.
Back in 2012, Lincoln claimed its comeback bid was finally underway with the new-for-2013 MKZ. But don't you believe them - the renaissance won't actually begin in earnest until the shapely compact crossover seen here reaches showrooms in big numbers. That's because while the four-door MKZ was indeed a proper step toward rebirth, the 2015 MKC is the first wholly conceived vehicle under Lincoln as a standalone brand, a move first announced back in 2012.
Fri, 18 Jan 2013 10:15:00 EST
That's an important distinction, because Lincoln's newfound emancipation from Ford's design and development processes has given the struggling marque both the corporate wherewithal and the will to develop a more fully formed product. The four-wheeled result seen here is a surprisingly cohesive luxury CUV, one with significantly more aesthetic and dynamic separation from its Ford Escape sibling than the MKZ and its Fusion counterpart. Said another way, after flogging Lincoln's latest for hundreds of miles over canyon roads outside of Santa Barbara, we've come to understand that this is far from a re-grilled Dearborn special with luxury tinsel - it's a bona fide standalone product that readily displays the sort of clear differentiation seen in platform cousins like the Audi Q5 and the Volkswagen Tiguan. It's the real deal.
There's no single silver bullet that will cure all that ails the Lincoln brand, and Ford knows that just as surely as we do. Coming out with exciting new models like the well-received MKC crossover counts as several steps in the right direction, assuming of course that the production version is as appealing as the concept just shown at the 2013 Detroit Auto Show, but more is needed. According to Jim Farley, executive vice president of Lincoln, one more trick may be "mass customization."
Put another way, Lincoln is considering ways to allow buyers to customize their new vehicles right off the showroom floor, similar to how things are done at Mini, and, to a lesser extent, Scion, where Farley previously served as corporate manager. Imagine, for instance, ordering a new MKC with a large Lincoln insignia embossed into the leather seatbacks, according to Automotive News.
While we're not so sure anybody is all that interested in paying extra for more Lincoln logos, it's a strategy that has proven rather fruitful at Mini. Only time will tell if Ford's erstwhile luxury division will once again be seen as something truly worth reaching for, and if customers are willing to pay a further premium for customization.