2014 Kia Forte Koup Ex on 2040-cars

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2015 Kia Soul EV Prototype

Spend a few days chatting with the good people of Seoul about their neighbors to the north, and you'll find a pattern emerges. When they first start talking, South Korea's citizenry speaks openly and ardently about seeking reunification with their North Korean brothers and sisters. Yet once you get beyond casual conversation, you'll find that those hopes and wishes aren't all that they first appear to be. Quite reasonably - and despite everyone's best intentions - there's genuine fear that opening the border with communist North Korea would severely tax South Korea's finances, infrastructure and daily lives. It's almost as if reunification feels like something the general public has to say they want, even if they're really not buying into the reality.
It's kind of like the way American consumers and the media have been crying out for electric and hybrid automobiles, yet when it comes time to vote with their pocketbooks, their hearts just aren't in it. There are potential financial and infrastructure concerns, along with lingering worries about how well EVs will integrate into their daily lives. Today, hybrids and plug-ins make up about three percent of new vehicle sales, and the vast majority of those models are gas-electric models - one in particular. Pure electrics aren't yet even a drop in a very large bucket. It's exactly this uncomfortable dichotomy that rings in our heads as we drive through the traffic in Namyang at the wheel of a 2015 Kia Soul EV prototype.
Of course, one can't blame Kia for developing an electric car - it has California's zero-emissions mandates to meet, regardless of whether the segment's sales suggest there's a sound financial strategy attached. Kia officials we spoke with at this early drive of the company's electrified 'box' car seemed to tacitly acknowledge the Soul EV's difficult business case, but pointed to the company's effort to reduce its CO2 output as part of its reason for being. And besides, their beancounters' industry-wide projection for global EV sales in 2018 is 600,000 units, so there's got to be room to grow, right?

2014 Kia Forte

Kia Tries Yet Again To Prove That Compact Sedans Are Its Forte
For those keeping track, the introduction of the 2014 Kia Forte sedan marks the second time in five years that Kia has completely redesigned its compact sedan offering. Put another way, car shoppers have now had three entirely different options in this category from Kia - the unloved Spectra along with two generations of the Forte - in the same period of time that Toyota has been building the current Corolla.
If nothing else, it's clear that Kia is committed to making as big of a dent in the compact class as possible. That said, none of Kia's entries have come close to challenging the dominance of the aforementioned Corolla, Honda Civic or Volkswagen Jetta, domestic offerings like the Ford Focus and Chevrolet Cruze, or even the Hyundai Elantra, its slightly older and more subdued Korean sibling, in the race for market share.

Kia Cee'd GT and Pro_cee'd GT are Korean for "hot hatch" [w/video]

Kia has pulled back the curtain on its sportiest offerings to date at the 2013 Geneva Motor Show. The Cee'd GT and Pro_cee'd GT benefit from a direct-injection, turbocharged 1.6-liter four-cylinder engine good for 204 horsepower and 195 pound-feet of torque. Those numbers are up 51 percent and 61 percent over the models' base engine, respectively. A six-speed manual transmission puts power to the front wheels, and Kia says the hatches can spring to 60 mph in 7.7 seconds. Top speed for both sits at 143 miles per hour. Penned by design guru Peter Schreyer, the cars wear tweaked front fascias complete with new grilles, headlamps and fog lamps.
Out back, dual-exit exhaust separate GT models from their common kin, and 18-inch alloy wheels are standard equipment. Indoors, buyers can expect to find a set of Recaro sport buckets and a specially designed TFT instrument cluster. Take a peek at a brief video of the Pro_cee'd GT and the official press release below.